CERES MEDIA INTERNATIONAL PLC
("Ceres", "the Company" or "the Group")
Trading update
Further to the announcement made 19 December 2011, the Company has now resolved
the technical issues associated with the production of its TierraFilm range and
has taken delivery of stock of this product and, upon receipt of an order, can
be immediately delivered. The TierraFilm products are currently being trialled
by distributors, printers and end users and the feedback received by the
Company from the trials has been positive.
TierraFilm products are designed as an environmental alternative to the coated
paper or oil based materials typically used in the print industry. They are
manufactured using Sustainable Forestry InitiativeTM (SFI) certified raw
materials and can be disposed of in existing biodegradation, composting or
Energy From Waste systems removing the need to landfill.
Delays in scaling up production and bringing TierraFilm to the market together
with the slower than anticipated take-up of Gossyp and Chorus products, as
previously announced, have had a consequential impact on the Company's working
capital position, which the board is monitoring closely. The board has also
taken action to reduce the cost base of the Company in order to conserve its
cash position.
The sales of Chorus and Gossyp, the Company's other principal products,
continue to be significantly below the board's expectations and the Company is
continuing to refocus its sales strategy in relation to these products.
A further update will be made in due course.
For further information, please contact:
Ceres Media International PLC Tel: 020 3178 5622
Alex Dowdeswell
Leslie Barber
Nominated Adviser Tel: 020 7148 7900
Cairn Financial Advisers LLP
Jo Turner / Liam Murray
Broker Tel: 020 3002 2070
First Columbus LLP
Chris Crawford / Kelly Gardiner
Financial PR Tel: 020 7556 1063
De Facto Financial
Mike Wort / Anna Dunphy
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