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Brave Bison Grp PLC (BBSN)

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Tuesday 11 May, 2021

Brave Bison Grp PLC

Contract Renewal

RNS Number : 1358Y
Brave Bison Group PLC
11 May 2021
 

11 May 2021

 

 

Brave Bison Group plc

("Brave Bison", the "Company" and together with its subsidiaries the "Group")

 

Contract Renewal

 

Brave Bison, the social media and marketing group, announces that it has been reappointed by VOXI as their influencer marketing partner following a successful trial campaign at the end of 2020. VOXI, part of Vodafone Group, is a mobile network that offers unique data plans targeted at Millennial and Gen Z customers.

 

VOXI initially partnered with Brave Bison in 2020 to launch a talent-led social marketing campaign across digital platforms aimed at educating youth audiences on VOXI's unique proposition.

 

The initial campaign was a great success, generating over 10 million impressions and 700,000 video views. Brave Bison will build upon the success of the initial partnership by producing creative content that will drive more sign-ups to VOXI and further increase brand awareness. The new campaign will feature some of the original content creators from the first campaign, alongside new talent with high engagement rates. 

 

Fran Hale, VP Sales & Marketing at Brave Bison said: 

"It's a genuine delight to continue working with VOXI. The first phase of our partnership saw the creation of an incredible breadth of content from some of the hottest and most diverse influencers in the UK. I'm looking forward to developing this relationship   further and delivering even more loyal customers to the VOXI brand."

 

Enquiries:

 

Brave Bison Group plc

Oliver Green, Executive Chairman                                                via Cenkos

 

Cenkos Securities plc                                                                      Tel: +44 (0)20 7397 8900

Nominated Adviser & Broker

Nicholas Wells

Ben Jeynes

 

About Brave Bison

 

Brave Bison is a new-era media and marketing group that specialises in social media. Brave Bison combines a leading social marketing agency and content studio with a media network of over 650 channels and 158m followers. Recent advertising partners include Panasonic, Vodafone, Uniqlo and BBC. The company is headquartered in London with additional offices in Singapore.

 

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