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Thursday 12 November, 2020

Bango PLC

Bango and Microsoft sign cloud gaming agreement

RNS Number : 0530F
Bango PLC
12 November 2020
 

 

   

BANGO PLC   

("Bango")  

   

Bango and Microsoft sign agreement to boost new Xbox cloud gaming subscriptions

 

Opening-up access to Xbox consoles and games through the Bango Platform

 

 

Cambridge, UK, 12 November, 2020 - Bango (AIM: BGO), the global platform for data-driven commerce, has expanded its partnership with Microsoft to open-up access to Xbox subscriptions and consoles sales. With new Xbox Series X and Xbox Series S now available in time for the year end buying season, the Xbox Game Pass Ultimate subscription service and Xbox All Access program are expected to be in high demand.

 

Microsoft will leverage the Bango Platform to enable telco partners to bundle Xbox Game Pass Ultimate and Xbox All Access in their subscription packages. This is the latest expansion of the Bango partnership with Microsoft, through which Bango powers carrier billed payments for Xbox gamers and across the Microsoft Store.

 

Xbox Game Pass Ultimate gives gamers access to over 100 high-quality games on console, PC and compatible mobile devices for one low monthly price.

 

With Xbox All Access players can get everything they need to jump into the next generation of gaming - an Xbox Series X or Xbox Series S, plus 24 months of Xbox Game Pass Ultimate - from $24.99 a month for 24 months with no upfront cost. 

 

Partners that want to benefit from the global demand for Xbox gaming can now leverage the unique offer and targeting insights provided by the Bango Platform to attract many more customers.

 

Gaming subscriptions and console acquisition programs are aligned to the way consumers are increasingly accessing entertainment. Consumers are standardizing on cloud gaming subscription services for gaming content as it dramatically increases choice, compared to pay per game business models.

 

"Bango is focused on growing success for partners through data driven commerce. Unique Bango data insights optimize the targeting of product bundles to boost consumer engagement. Bango is excited to expand its partnership with Microsoft, to take Xbox Game Pass and consoles to millions more gamers across the world." commented Paul Larbey, CEO at Bango.

 

 

ENDS

 

Contact Details:   

   

Bango PLC   

FTI Consulting  

finnCap  ( Nomad and Broker)

Tel. +44 333 077 0247  

   

Tel. +44 203 727 1000  

Tel. +44 207 200 0500  

   

Ray Anderson, Exec Chair  

Rob Mindell  

Marc Milmo  

Paul Larbey, CEO

Carolyn Rand, CFO  

Anil Malhotra, CMO  

Darius Alexander

Matteo Valli  

James Thompson  

Matthew Radley  

   

   

   

About Bango  

   

Cross the threshold into the thriving Bango ecosystem where merchants and payment providers converge, grow and thrive.   Being inside the Bango circle means global merchants including Amazon (NASDAQ: AMZN), Google (NASDAQ: GOOG) and Microsoft (NASDAQ: MSFT) are able to work together with payment partners from Africa to the Americas, accelerating the performance of everyone on the inside. By bringing businesses together and powering e-commence with unique data-driven insights, Bango delivers new dimensions of growth and new experiences for people around the world.   

 

Bango. Think inside the circle. For more information, visit www.bango.com

 

 

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