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S4 Capital posted inaugural loss, though underlying earnings rise

By BFN News | 08:08 AM | Monday 18 March, 2019


Newly-formed public relations company S4 Capital posted an annual loss, though its underlying earnings rose. Pre-tax losses for the year through December amounted to £9.1m, compared to profits of £8.6m on-year, and included one-off establishment costs. On a pro-forma basis, adjusted operating profit doubled to £21.0m, while revenue rose 58% to £135.9m. 'It is clear that the company's purely digital model based on first party data fuelling digital content and programmatic is resonating with clients,' chief executive Martin Sorrell said. 'Our tag line 'faster, better, cheaper' and unitary, one P&L structure also appeal strongly.' 'The imperatives will be to broaden and deepen relationships with existing and new clients; to broaden and deepen geographical coverage; and to attract additional data, content and media talent and resources through direct recruitment, acquisition and/or merger.' At 8:08am: (LON:SFOR) S4 Capital Plc Ord 25p share price was 0p at 123.5p Story provided by StockMarketWire.com

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