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InnovaDerma sees exceptional performance in Ireland

By BFN News | 07:46 AM | Monday 04 September, 2017


InnovaDerma has seen an exceptional performance of Skinny Tan in Boots Ireland. It said that Skinny Tan had already become the second best-selling brand out of 18 brands in its category for Boots Ireland for the month of August, despite only being made available in stores since July. It said that due to the success of Skinny Tan Ireland, the company had been approached by and was in negotiations with a number of retail chains who wished to stock Skinny Tan. The company said it expected to expand its retail distribution network for Skinny Tan in Ireland in the coming months. The company said it had signed a distribution agreement with Regis Salons UK, which will offer Skinny Tan Professional in 20 of its stores which offer spray tanning services. It said Skinny Tan would also be stocked in the same 20 stores. Regis is a division of Regis Corporation, a leading beauty salon business with approximately 10,000 salons worldwide. InnovaDerma executive chairman Haris Chaudhry said: "Skinny Tan's performance in Boots Ireland has been exceptional and the brand goes from strength to strength as we secure more distributors for our consumer and professional product. "Product innovation is a key driver for our business and we are excited about launching our new innovative skincare and facecare products with a large retail chain and on to our successful DTC platform. "Charles + Lee was relaunched earlier this year, is making good progress and we are proud to be working alongside Myers, Australia's best known department store group. "We are delighted to welcome Amy to the InnovaDerma team. She is highly experienced and we look forward to working with her to continue to build on our successes in the UK and Ireland." Story provided by StockMarketWire.com

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