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InnovaDerma enters US market

By BFN News | 07:19 AM | Monday 31 October, 2016

InnovaDerma has entered the American market and secured retail and e-tailer distribution deals for Skinny Tan, a premium self-tanner brand that combines a natural tanning active, to tan and reduce the visible appearance of cellulite. Skinny Tan was named Best New Product Introduction at Skin Care & Bath ECRM in the United States in June 2016. To support its growth plans in the United States, the company has established Innova Science, Inc, a wholly-owned subsidiary of thegroup, and appointed Joseph Panetta as executive vice-president and president of Skincare to lead its American business. InnovaDerma specialises in the research, manufacture and marketing of clinically proven products in hair loss, anti-ageing and beauty sectors. InnovaDerma has presence in the United Kingdom, United States, Australia, New Zealand, Philippines, South Africa, Hong Kong and South Korea. Story provided by

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