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Incisive Media PLC (INM)

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Tuesday 31 October, 2006

Incisive Media PLC

Holding(s) in Company

Incisive Media PLC
31 October 2006


                           SCHEDULE 10

             NOTIFICATION OF MAJOR INTERESTS IN SHARES


1)   NAME OF COMPANY

INCISIVE MEDIA PLC

2)   NAME OF SHAREHOLDER HAVING A MAJOR INTEREST

CALEDONIA INVESTMENTS PLC

3)   Please state whether notification indicates that it is in respect of 
     holding of the Shareholder named in 2 above or in respect of a 
     non-beneficial interest or in the case of an individual holder if it is a
     holding of that person's spouse or children under the age of 18

NAMED IN 2 ABOVE

4)   Name of the registered holder(s) and, if more than one holder, the 
     number of shares held by each of them.

SHIELDCLIFF LIMITED

5)   Number of shares/amount of stock acquired.

2,583,979

6)   Percentage of issued Class 


7)   Number of shares/amount of stock disposed

-

8)   Percentage of issued Class 

-

9)   Class of security

ORDINARY SHARES OF 1P EACH

10)  Date of transaction

30 OCTOBER 2006

11)  Date company informed

30 OCTOBER 2006

12)  Total holding following this notification

13,456,479
               
13)  Total percentage holding of issued class following this notification 

13.17%

14)  Any additional information



15)  Name of contact and telephone number for queries

JAMIE CAMPBELL-HARRIS  -  020 7484 9977

16)  Name and signature of authorised company official responsible for 
     making this notification

JAMIE CAMPBELL-HARRIS


    Date of Notification ...........  30 OCTOBER 2006 





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