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Ki-Bi Mobile Tech. (ZIP)

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Monday 27 June, 2005

Ki-Bi Mobile Tech.

EMEA Account Director

Ki-Bi Mobile Technologies Ltd.
27 June 2005


 Ex-T-Mobile and AOL Time Warner exec joins mobile content delivery specialist

Mobile content delivery specialist Ki-Bi Mobile Technologies today announces the
appointment of ex-T-Mobile and AOL Time Warner senior executive David McDonald
as its EMEA Account Director.  Prior to joining Ki-Bi, McDonald was the senior
manager for International content channels at T-Mobile, where he covered
marketing and partner management, the company's mobile movie and TV strategy and
also its new product development.

McDonald brings with him a wide range of media and mobile expertise, having
worked for brands such as CNN, where he was strategic marketing director for
EMEA, Moonfruit Dotcom, where he was business development director, and British
Airways, where he managed the company's Inflight Media business.

Ki-Bi manufactures a unique new physical mobile content delivery platform, the
Ki-Bi card.  The Ki-Bi mobile content card is a physical device and server
platform for the retail distribution of mobile content. To access content from a
Ki-Bi card customers simply dial the Ki-Bi service, hold their card up to their
phone and press the button relating to the content they wish to receive.  An
acoustic tone is played which triggers the download of content to the phone from
the central server.

David McDonald, Account Director EMEA, Ki-Bi, said: 'Ki-Bi's product offering
and technology platform makes us a hugely exciting business and one that is set
to capitalise on the massive growth in mobile content that we are seeing.'

Richard Cohen, European Sales Director, Ki-Bi, said: 'David brings a huge range
of valuable and relevant experience to this position and he will play a pivotal
role in driving forward our presence amongst major EMEA brand-name customers.'



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