Taylor Nelson Sofres PLC
11 July 2001
11 July 2001
Taylor Nelson Sofres extends global network in Latin America
Taylor Nelson Sofres, a world leader in market information, has agreed to
acquire the entire share capital of Circulo Reider S.A., its subsidiaries and
Gallup Mexico S.A. (the CR Group), one of the largest market information
groups in Mexico. This acquisition continues Taylor Nelson Sofres' strategy of
reinforcing its global position in the growing Latin American market.
Founded in 1970, the CR Group today comprises five companies. Its current
activities focus mainly on customised research, principally in the consumer,
financial services, telecoms and healthcare sectors, in which it runs a number
of important continuous tracking services. Ian Reider, Managing Director of
the CR Group, will continue to manage the business and will play an active
part in developing the company within Taylor Nelson Sofres.
The CR Group, which employs over 250 people in six locations across Mexico,
had turnover in the year ended 31 December 2000 of £9.3 million (Pesos 134.0
million) and net assets at that date of £1.6 million (Pesos 23.8 million)*.
Commenting on the acquisition, Mike Kirkham, Chief Executive of Taylor Nelson
Sofres, said: 'This is an important move as it takes us into one of the major
economies in the fast-growing Latin American region and fills one of the few
remaining gaps in our worldwide network.'
Pedro Ros, Southern Europe and Latin America director, added: 'As a leading
provider of research in Mexico, the CR Group represents a strong base from
which to grow in that country, particularly in the development of continuous
panels and syndicated services.
We are delighted to welcome into the group a company with an extremely
professional management team, providing high quality services.'
Ian Reider, Managing Director of the CR Group said: 'Having already worked
with Taylor Nelson Sofres, the company was a clear choice as our partner for
the future. We will benefit from Taylor Nelson Sofres' extensive network and
the ability to offer our clients an enhanced range of services and
market-leading branded solutions. We have significant knowledge of the Latin
American region, which should also strengthen Taylor Nelson Sofres' offering
in this growing market.'
*The exchange rate used is £1:14.4 pesos.
For further information, please contact:
Mike Kirkham, Chief Executive
+44 (0)20 8967 4022
Janis Parks, Investor Relations Manager
+44 (0)20 8967 1584
Margaret George, Citigate Dewe Rogerson
+44 (0)20 7638 9571
Email to: Janis.Parks@tnsofres.com
Note to editors
Through its international network in more than 50 countries, Taylor Nelson
Sofres provides market information services in over 80 countries to national
and multi-national organisations. It is ranked as the fourth largest market
information group in the world. Further information on Taylor Nelson Sofres is
available from the corporate website: www.tnsofres.com