Acquisition

WPP Group PLC
11 June 2001



FOR IMMEDIATE RELEASE                                              11 June 2001



                            WPP GROUP PLC ('WPP')

                     Millward Brown acquires advertising

                   research agency, Impact, in South Africa


WPP announces that its wholly-owned operating company, Millward Brown, the
leading market research company, has acquired 100% of the issued capital of
Impact Information (Pty) Limited ('Impact'), a South African advertising
research agency.

Based in Johannesburg, Impact provides ad-hoc research services, specialising
in advertising research and is well known for its proprietary media tool,
Adtrack.  Clients include Telkom, Bayer, Unilever and Standard Bank.  The
agency, which employs 30 people, had revenues of Rand 12.4 million for the
year to 30 June 2000 and net assets of Rand 1.4 million at that date.

The acquisition of Impact reinforces Millward Brown's ability to provide
clients with integrated research techniques and continues WPP's strategy of
strengthening its networks in important growth sectors and markets.


Contact:
Feona McEwan, WPP                             44-20 7408 2204

www.wpp.com
www.millwardbrown.com