AGM Statement

Pearson PLC
30 April 2004



30 April 2004
                               AGM Trading Update

Pearson, the international media company, is today providing an update on
current trading at the Annual General Meeting.

Due to the seasonal phasing of our book publishing businesses, we generate most
of our revenues and almost all of our profits in the second half of the year. At
this early stage, our businesses are trading in line with our expectations. We
expect underlying progress on earnings, cash and returns this year, and a
significant acceleration in our financial performance in 2005.

The outlook for our major businesses is:
Pearson Education has made a good start to the year. In a weak year for US state
textbook adoptions, our School business is performing well across K-12,
particularly in maths which accounts for more than half of the total 2004 new
adoption opportunity. We expect revenues at our overall School business to be
broadly in line with 2003, as the recovery in state budgets and federal No Child
Left Behind funds help our testing and digital learning businesses. Our US
Higher Education business continues to outpace its market. We expect our
business to grow in the 4-6% range this year, helped by leading programs in
print and online. Our Professional education operations are on track to increase
revenues and profits, even after our investment in new professional testing
centres to support recent contract wins.

We expect the FT Group to make progress this year, with another strong
performance from IDC and the cost actions we have taken at our business
newspapers. Advertising revenues remain volatile from week to week but the
overall trend continues to improve. Year-to-date advertising revenues at the
Financial Times, which were down 4% at the beginning of March, are now level
with last year and forward bookings are a little ahead. Recoletos has reported a
pick-up in advertising revenues in April, following the impact of the Madrid
bombings in March, and announced the launch of a network of Spanish-language
newspapers in the US.

The Penguin Group has made an encouraging start to the year, although it faces
tough comparisons after a record 2003 and reported results will be affected by
the weak US dollar. With its investment in reaching new readers and another
strong second-half publishing schedule, we expect Penguin to grow ahead of its
market once again.

Dennis Stevenson, Chairman of Pearson, said at the Annual General Meeting:
"We continue to expect underlying progress in 2004 and, looking further ahead,
the trading prospects for Pearson are better than at any time in the past three
years. Business advertising revenues appear to be stabilising, we have a solid
base of new testing contracts and the 2005 US school market will be very
strong."

Pearson generates approximately two-thirds of its revenues in the US, and a five
cent change in the average £:$ exchange rate for the full year has an impact of
approximately 1p on adjusted earnings per share. Our average exchange rate in
the year to date is £1:$1.83, against £1:$1.63 for the full year 2003.
Pearson will report its interim results on 26 July 2004.

Note to editors: Pearson's AGM takes place today at the Queen Elizabeth II
Conference Centre, Broad Sanctuary, London SW1P 3EE at 12 noon.

For more information:  Luke Swanson/ Charlotte Elston + 44 (0) 20 7010 2310


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