Full-Year Results to 31 January 2022

RNS Number : 7280O
OnTheMarket plc
14 June 2022
 

 

14 June 2022

ONTHEMARKET PLC

("OnTheMarket", the "Group" or the "Company")

FULL-YEAR RESULTS TO 31 JANUARY 2022

 

Significant strategic progress in creating a differentiated, tech-enabled property business

 

 

OnTheMarket plc (AIM: OTMP), the majority agent-owned company which operates the OnTheMarket.com property portal, today announces its audited results for the year ended 31 January 2022.

 

Highlights of the year

 

 

Year ended 31 January

2022 

2021

Change





Group revenue 

£30.4m

£23.0m

32%

Adjusted operating profit1

£2.7m

£2.4m

13%

Operating (loss) / profit

£(0.6)m

£1.2m 

£(1.8)m

Profit after tax

£0.1m

£2.7m

£(2.6)m 

Year-end cash

£8.4m 

£10.7m

(21)%

ARPA2 

£188

£142

32%





Average advertisers3 listed

13,296

13,285

-

Total advertisers at 31 Jan

13,732

12,687 

8%

Traffic / visits4 

283m

267m

6%

Average monthly leads per advertiser

117 

117

-





 

 

· Revenue and ARPA up 32%, reflecting growth in paying customers, the migration of customers on discounted rates towards full-tariff contracts, continued growth in new homes revenues and COVID-19 customer support discounts that totalled £2.6m in 2021.

· Adjusted operating profit up 13% to £2.7m (2021: £2.4m), in part reflecting a 80% increase in marketing expenditure to £10.6m (2021: £5.9m).

· Cash generated from operating activities of £3.7m (2021: £5.1m), reflecting cash generated by Agents' Mutual Limited ("Agents' Mutual"), partially offset by investment in Glanty Limited ("Glanty") since acquisition.

· Strong balance sheet, with year-end cash of £8.4m (31 January 2021: £10.7m) after the acquisition of Glanty, strategic investments and full furlough scheme repayment in the period, which together represented £2.6m of cash payments.

· Focus on valuation leads5, up 58% from FY21, and serious property-seekers, with site visits up 6% to a record 283m (2021: 267m).

 

Strategic and corporate developments

 

OnTheMarket has continued to make significant progress with its strategy of building a differentiated, technology-enabled property business based on the following pillars:

 

· Portal

A complete refresh of the user experience at OnTheMarket.com, launching our new website, logo and branding.

To emphasise that OnTheMarket features thousands of newly listed properties 24 hours or more before Rightmove or Zoopla every month, 'New & exclusive' properties, together with properties featured on OnTheMarket.com and not on either Rightmove or Zoopla ("totally exclusive"), are now labelled as 'Only With Us'.

 

· Software solutions

Completed the acquisition of Glanty. Product development is ongoing, in particular the development of a CRM system and an associated product targeted at the sales market, complimenting the teclet lettings product already available.

Commercial partnership with Canopy to give all our agency customers the opportunity for free and unlimited comprehensive tenant referencing check, potentially saving them thousands of pounds a year.

 

· Data and market intelligence

Commercial partnership with Sprift Technologies to provide our customers with 'best-in-class' data and market intelligence tools and, more recently, a full-service canvassing and prospecting system.

Release of our monthly OnTheMarket Property Sentiment Index, with a unique focus on buyer and seller confidence, determined from consumer responses to questions with an average response rate of over 120,000 per month.

 

· Communications and marketing

A new marketing and communications strategy, with new TV creative to drive increased levels of consumer awareness amongst serious property seekers and generate valuation leads for customers.

 

§ "Get Real About Moving. Get OnTheMarket."

 

Commercial media partnership signed with Reach plc, the UK's largest commercial news publisher, to further boost consumer engagement.

 

Outlook

 

· Positive start to FY23 with current trading in line with the Board's expectations.

· UK residential property markets remain very active, with demand for properties significantly outweighing supply, notwithstanding a slight recent rebalancing as the level of new instructions increased.

· The Board believes that the Group's recent operational and financial progress, together with a substantial, loyal advertiser base, provides a strong platform for the implementation of its strategy.

 

Jason Tebb, Chief Executive Officer, commented:

 

"I am delighted to be reporting a strong set of results which show that our strategy is working. Having listened and engaged with thousands of agents we are more convinced than ever in our strategy of building a differentiated, tech-enabled property business.

 

With our strong performance and momentum in the business the future remains very exciting for OnTheMarket. We are continuing to deliver increased value to our customers and serious property seekers, with innovative new products and a refreshed brand.

 

I would like to thank the OnTheMarket team for their hard work and commitment to delivering for all of our stakeholders."

 

 

Analyst and investor presentations

 

A presentation will be held at 9.00am today. Please contact OTM@tulchangroup.com for further information.

The Group will also provide a live presentation relating to the preliminary results via the Investor Meet Company platform on 21 June 2022 at 5:00pm BST. Investors can sign up to Investor Meet Company for free and add to meet ONTHEMARKET PLC via: https://www.investormeetcompany.com/onthemarket-plc/register-investor

 

 

1)  Adjusted operating profit is defined as operating profit before share-based payments (including charges relating to shares issued for agent recruitment), specific professional fees and non-recurring items. This is an alternative performance measure and should not be considered an alternative to IFRS measures, such as revenue or operating profit or loss. Please see the Financial Review and Key Performance Indicators section below for a reconciliation of operating profit to adjusted operating loss / profit.

2)  Average revenue per property advertiser, being revenues due from property advertisers before the deduction of non-cash share-based agent recruitment charges for a period divided by the average number of property advertisers for that period. ARPA presented herein is the average of the monthly ARPAs for the year. A property advertiser is a listed agency branch or a new home development advertising on OnTheMarket.com.

3)  Advertisers are either estate and lettings agent branches or new homes developments listed at OnTheMarket.com.

4)  Visits comprise individual sessions on OnTheMarket.com's web-based portal or mobile applications by users for the period indicated as measured by Google Analytics.

5)  Valuation leads are email requests for a sales or lettings valuation to an agent.

 

 

 

 

For further information, please contact:

 

OnTheMarket  

Jason Tebb, Chief Executive Officer

Clive Beattie, Chief Financial Officer

 

0207 353 4200

Tulchan Communications 

Giles Kernick

Oliver Norgate

Barnaby Harrison

 

0207 353 4200

Zeus (Nominated Adviser and Joint Broker)  

Jamie Peel, Martin Green, James Hornigold

(Investment Banking)

Benjamin Robertson (Corporate Broking) 

 

0203 829 5000

Shore Capital (Joint Broker) 

Daniel Bush, John More (Corporate Finance)

Fiona Conroy (Corporate Broking)

 

0207 408 4090

 

Background on OnTheMarket:

 

OnTheMarket plc, the majority agent-owned company which operates the OnTheMarket.com property portal, is a leading UK residential property portal provider.

 

Its objective is to create value for shareholders and property advertiser customers by delivering an agent-backed, technology enabled portal - offering a first-class service to agents and new homes developers at sustainably fair prices and becoming the go-to portal for serious property-seekers.

 

OnTheMarket provides a unique opportunity for agents to participate in the equity value of their own portal. Agent backing and support enable OnTheMarket to display 'Only With Us' properties which are either exclusive properties advertised at OnTheMarket.com by customers who do not list their properties with either Rightmove or Zoopla, or properties listed 24 hours or more before agents release these properties to Rightmove or Zoopla.

 

 

Chairman's Statement

 

I am pleased to report OnTheMarket's full year results to 31 January 2022.

 

The year saw positive momentum in the Group's strategy of creating a differentiated, tech-enabled property business across the broader property ecosystem. Our vision is to build the business around four key strategic pillars, namely:

 

Property portal

Software solutions

Data and market intelligence

Communications and marketing

 

We have seen significant progress in each of these areas during the year, which Jason Tebb, Chief Executive Officer, will detail further in his report below.

 

The team's achievements are even more impressive as they were delivered in a year which saw continued macroeconomic uncertainty from the COVID-19 pandemic. The interests of stakeholders and communities remain the driving factor in our decision making. The executive team continued its impressive management of the business in the face of these challenges, and as a measure of their success we were proud to have been able to repay in full the furlough scheme monies we had received in 2020.

 

The Group delivered a strong performance in FY22. Agency revenues benefitted from the growth in paying customers during the latter part of FY21, which saw us start FY22 with a higher monthly revenue run rate versus FY21, combined with the continued migration of customers on discounted rates towards full-tariff contracts. Our new homes business also showed strong growth in both developments listed and revenues generated. 

 

In May 2021 we completed the acquisition of Glanty, which operates under our Software Solutions pillar, offering subscription-based software solutions to help agents operate more efficiently and effectively, as well as a providing us with a pipeline of products under development.

 

Outlook

 

UK residential property markets remain very active, with demand for properties significantly outweighing supply. We are committed to supporting our agent and housebuilder customers with improved and more extensive products and services that reflect these market conditions, whilst providing consumers with tools and content that we believe make OnTheMarket.com a must visit site for serious property seekers. Our aim is to deliver increasing value to all our stakeholders.

 

Our people remain our most valuable asset. Once again, I am extremely grateful to them for their dedication during the year. I would also like to extend my thanks to our shareholders, customers and suppliers for their ongoing support.

 

 

 

 

Christopher Bell - IndependentNon-Executive Chairman

 

 

Chief Executive Officer's Report

 

 

I am delighted to be making this statement after my first full year as Chief Executive Officer of OnTheMarket, and I am pleased to outline the strong results delivered by the Group and the significant steps we are taking in creating a differentiated, tech-enabled property business across our four strategic pillars.

 

FY22 saw extremely high activity levels in the UK residential property market. The change in working patterns saw property seekers re-evaluating their housing wants and needs. This, alongside a highly competitive mortgage market and low interest rates, created exceptional demand for UK residential properties during the year.

 

I have been particularly pleased by the value we are able to provide to our agent and housebuilder customers as market activity continued apace. FY22 was a record year for site visits, and we have established our position as a leading property search site for the most serious property seekers in the UK. In particular, during the year we sought to provide increasing numbers of valuation leads to our agent customers to combat the challenging market conditions they faced, which saw low levels of new property instructions coming to market. I am pleased to report our valuation leads increased 58% from FY21.

 

We have remained committed to our sustainably low listing fees, alongside first-class service for all stakeholders and we continue to offer a unique proposition to the industry due to our agent ownership of c60%.

 

We continue to engage with our agent customers, including my 'listening tour' of Town Hall events and 1-1 clinics. As a direct result of the conversations we have had, the most significant changes to our offering since launch in January 2015 have been implemented. In the last year, we launched a new brand, a new OnTheMarket website with a completely re-designed user experience, and a new TV creative. Feedback from our clients demonstrates that these initiatives have been well received.

 

Advertiser customers

 

Agency branches listing at OnTheMarket.com were up 8% to 11,451 as at 31 January 2022 (2021: 10,645). The percentage of agency advertisers on paying contracts at the year-end was 90% (2021: 93%).

 

New homes advertiser numbers continued to grow strongly throughout the period, with 2,281 developments listed at 31 January 2022, up 12% from 2,042 at 31 January 2021. Our objective is to deliver housebuilders increasing value through access to highly motivated and active property seekers and the delivery of increasing numbers of high-quality leads. We are pleased with the progress we have made in this area over the last 12 months.

 

Total property advertisers were therefore 13,732 on 31 January 2022 (2021: 12,687), an increase of 8%.

 

Financial performance

 

Group revenue and ARPA were up 32% to £30.4m and £188, reflecting growth in paying customers, the migration of customers on discounted rates towards full-tariff contracts, continued growth in new homes revenues and COVID-19 customer support discounts that totalled £2.6m in 2021.

 

Average monthly agency ARPA in the year to 31 January 2022 was up 36% to £204 (2021: £150), whilst new homes average monthly ARPA increased to £100, up 20% from £83 in the year to 31 January 2021.

 

Further details on the Group's financial performance are set out in the Financial Review and Key Performance Indicators section.

 

OnTheMarket's vision

 

In September 2021, after extensive consultation with our customers and staff, we unveiled our company's mission statement:

 

Listening. Innovating. Delivering.

 

This is our commitment to all our customers and stakeholders and serves to provide purpose and goals to our team in realising our shared vision.

 

We are building a differentiated, technology-enabled property business, providing a suite of tools and services for agents, housebuilders, advertisers and consumers alike. We aim to offer 'best-in-class' products and platforms across the broader property ecosystem.

 

Our vision is structured around four core strategic 'pillars' through which to drive our future growth. These pillars are being built through a mix of in-house developments, partnerships with specialist providers and, where appropriate, strategic acquisitions.

 

The four pillars are:

 

1.   an engaging and relevant property portal that attracts the most serious property seekers;

 

2.   software solutions to meet evolving customer needs;

 

3.   the provision of leading data and market intelligence; and

 

4.   a leading communications and marketing capability, both on behalf of, and in conjunction with, our customers.

 

 

1.  Property portal

 

In December 2021 we embarked upon a complete refresh of the user experience ("UX") at OnTheMarket.com, launching our new website, logo and branding. Following an extensive period of consumer research, customer engagement, testing and product development, this refresh constitutes the largest ever upgrade to our features and functionality.

 

The new user interface and features have been re-designed from the ground up, with a suite of upgrades, features and improvements. Many of our decisions were based on suggestions from our agent community or consumers. Improvements include functionality utilising intuitive search such as Wish List, Help Me Choose, Travel Time Search and Street Search, as well as UX updates to Ask The Agent, Reserve Buyers List and Viewing Time Requests. The new functionality represents one of our core priorities: combining traditional 'tried and tested' agency principles with modern technological solutions, allowing us to help our customers operate in the most time-efficient, commercially minded manner.

 

To emphasise that OnTheMarket features thousands of newly listed properties 24 hours or more before Rightmove or Zoopla every month, what were called 'New & exclusive' properties, together with properties featured at OnTheMarket.com and not on either Rightmove or Zoopla ("totally exclusive"), are now labelled as 'Only With Us'. A new countdown timer feature has been added to show consumers how long remains until the Only With Us listing will be made available on Rightmove or Zoopla. Properties totally exclusive to OnTheMarket are still labelled as Only With Us, but do not feature the countdown timer.

 

The new logo and branding demonstrate an evolution of the original 'map marker' imagery, representing a more consumer-centric, contemporary approach, illustrating the continued evolution of OnTheMarket into a property-technology company. The branding and execution were featured in the new TV advert and supported the multi-platform campaign that launched in late December 2021. More on this is outlined under "Communications and Marketing" below.

 

2.  Software solutions

 

As a technology-enabled property business, OnTheMarket is committed to continuing to evolve and innovate to meet the needs of our customers and consumers.

 

Our strategy is to become an indispensable resource for consumers by providing exclusive property listings, detailed property data, intuitive tools and expert content to help make their property journey easier to navigate. We have adopted a rapid and agile development strategy, driven by consumer behaviours, and providing intuitive solutions to problems faced by customers or consumers.

 

In addition to this, we seek to empower agents by developing information-led solutions that enable them to operate more efficiently and support their businesses whilst simultaneously generating more high-quality leads and adding greater value to them.

 

In May 2021 we completed the acquisition of Glanty. Investment in product development is ongoing, in particular the development of a CRM system and an associated product targeted at the sales market, complementing the teclet lettings product already available. In January 2022 we began a series of beta-test sessions with agents, and we have recruited a new head of sales with experience in the CRM space to lead our activities as we launch Glanty's new products and services.

 

In May 2021 we also signed a commercial partnership with Canopy, a residential lettings platform, enabled by open banking and providing tenants with the ability to report rental payments to the two main UK credit agencies (Experian and Equifax) to improve their credit history and score. This commercial partnership gives all of our estate agency customers free, unlimited tenant referencing, potentially saving them thousands of pounds a year. With the private rental sector currently estimated to include 4.4 million households in the UK, this gives us the chance to create higher-quality, pre-qualified leads and more value for our advertisers. The Canopy partnership was well received, being praised regularly at our "Town Hall" events, which led us to extend this arrangement beyond the initial twelve-month period.

 

With a market in which agents have been experiencing historically low levels of new property sales and lettings instructions at the forefront of our minds, we put particular focus on generating high-quality valuation leads for our customers. As a result, we launched an automated call service partnership with Callwell to provide agents with real-time connections to potential clients who use our automated valuation model ("AVM"). These potential vendors represent very high-quality leads and the ability to connect immediately by phone is a competitive advantage to agents when securing instructions, with 60% of calls connected leading to a valuation appointment being booked on the call. We also released our AgentVal tool, allowing agents to use our AVM within their own website, free of charge to our customers, and demonstrating that we are providing increased levels of value to our agents' own websites as well as at portal level.

 

Our engagement with our customers through our beta-testing, working groups and "Town Hall'' events has led to a series of "by popular-demand" improvements on site, including improved functionality within our back office OnTheMarket Expert, the addition of lead history information, new labels on site to improve the user experience (chain free, EV charger, auction), the support of what3words in a listing description and enrichments to properties with additional information (EPC, broadband, mobile data). We also introduced a development display label for our new homes customers, allowing them to promote listings across a whole development.

 

In January 2022 we released the functionality for our exclusive agreement with Autoenhance.ai Limited, providing our customers with its photo enhancement software services. The image enhancements are designed to display properties to generate greater customer engagement and therefore more high-quality leads to our customers. Initially available to those who upload properties manually, we are currently looking at extending this to those who upload via CRM software.

 

Also in January 2022, we announced an exclusive commercial partnership with Brickflow, the UK's new comparison site for development finance, which will provide our customer agents with the ability to instantly connect their property developer clients with lenders and earn significant additional revenue on land deals. This new partnership with us is a sector-first in the portal space, offering a valuable service to housebuilders and developers, whilst also enabling estate agents to offer an additional service to their land and new homes departments.

 

 

3.  Data and market intelligence

 

We have continued to innovate and develop the data-led services that our clients need to win instructions, convert leads and operate efficiently. Key feedback raised consistently during our customer engagement has been the requirement for more data for conducting valuations and the provision of enhanced market intelligence.

 

In May 2021 we signed an exclusive commercial partnership with Sprift Technologies, an award-winning property data specialist. This relationship benefits our customers with free market appraisal guides which are powered by the Sprift platform via our own back-office system, OnTheMarket Expert.

 

The guides provide enhanced data and market intelligence on residential properties for both sales and lettings, supporting our agent customers in providing expert valuations and winning new instructions, increasing the value they receive from listing at OnTheMarket.com.

 

In January 2022 we extended our partnership with Sprift and announced exclusive access for our agent and housebuilder customers to Sprift's prospecting tool, SmartMail. SmartMail is a full-service canvassing and prospecting system that enables multi-trigger mailings to be sent directly to specifically targeted properties, including those listed with another agent or currently not on the market at all.

 

Agents can use SmartMail to specify which events trigger alerts for specific homes, for example a newly listed property or one which has been on the market for a set period of time. Agents can also prospect or canvass for instructions in specific streets or areas, as well as by type or value.

 

In July 2021 we released our OnTheMarket Property Sentiment Index. This monthly report has a unique focus on buyer and seller confidence and mover attitudes towards mortgage borrowing. The insights contained with the Property Sentiment Index are determined from consumer responses to questions asked on the OnTheMarket website, with an average response rate of over 120,000 per month. OnTheMarket believes this to be the largest monthly consumer sentiment index to date in terms of attitudes to buying and selling residential property in the UK. It provides advertisers and consumers with additional market intelligence to inform their decision making, whilst reinforcing the OnTheMarket brand as a thought leader in the UK residential property industry.

 

For our housebuilder customers, we also released lead mapping, supply and demand intelligence tools and performance comparison reports. These provide them with enhanced data to better understand the source location of leads, as well as perform buyer demand analysis by area and track their performance versus competitors.

 

 

4.  Communications and marketing

 

It was important that, in a competitive industry, we are clear with consumers as to the value of our proposition and the advantages that we offer to the most serious property seekers, giving them an advantage in their property search.

 

As such, we have completely re-engineered our internal and external communications strategies to both customers and consumers. Using the framework of a 'professionally informal' approach, we have refreshed our brands' tone of voice, our use of imagery and our explainer tools, with a focus on simplifying our messaging.

 

At the core of this strategy was our new TV creative, which was broadcast for the first time on 26 December 2021. The aim of the new creative is to make our brand recognisable whilst driving increased levels of consumer awareness. It is designed to encourage serious property seekers to visit the site, request a valuation, set up a property alert and enquire about properties for sale or rent with the campaign directing consumers' attention to getting serious about their property search.

 

"Get Real About Moving. Get OnTheMarket."

 

In addition to this, the new creative has also been applied to all our digital display and paid social campaigns. We also refreshed the co-branding marketing materials, delivering new marketing packs to our agent customers across the country throughout January 2022. Marketing of our portal by our agent customers is an effective and low-cost strategy to increase our consumer exposure further.

 

In March 2021 the Group announced a commercial media partnership with Reach plc, the UK's largest commercial news publisher. Reach plc's brands 'reach' 80% of all UK consumers every day, through a suite of mainstream titles. In working with Reach plc on digital campaigns, we can leverage their coverage of the consumer market to drive incremental traffic to the OnTheMarket.com website.

 

A consistent request from our agent customers was the desire for training and development programmes for their business. As a direct result of this, in October 2021 we agreed an exclusive commercial partnership with business coaching specialists, Property Academy. The relationship provides our full fee-paying customers with free access to bespoke leadership coaching sessions, run by industry stalwart and speaker Peter Knight.

 

In line with OnTheMarket's strategy of building a differentiated, technology-enabled property business, we announced a partnership with Kremer Signs in January 2022. Kremer Signs supplies signage to all sectors within the property industry, including residential, commercial and land and new homes. They have also developed the Smartboard product and our partnership supplies our agent customers with Smartboards which are added to for-sale signs and use QR codes to generate a new type of lead.

 

We will continue to evolve our brand and the ways we promote it in the current year.

 

ESG

 

OnTheMarket continues to be mindful of the impact its operations and decisions have on the environment, its staff, communities and all stakeholders.

 

During FY22 OnTheMarket started working with external climate consultants to calculate and benchmark our carbon footprint. This will support the development of OnTheMarket's sustainability strategy aimed at reducing our business emissions. OnTheMarket has also established a Green Working Group to generate ideas and engage our people on sustainability.

 

As part of our ongoing commitment to staff development, we have created a learning and development platform to improve performance and employee satisfaction, as well as the introduction of a significant benefits package available to all.

 

The welfare and safety of our staff is one of our top priorities and we have maintained a hybrid working model post-restrictions easing. In December 2021, an employee engagement group was established to further engage with our staff, with a view to ensuring their voice is heard at senior management level.

 

Post year-end developments

 

On 26 May 2022 at a general meeting of the Company shareholders approved a resolution for a proposed cancellation of the share premium account that would provide the Company with greater flexibility to make distributions to shareholders, should the Board consider it appropriate in the future. Subject to the approval of the Court, the cancellation is expected to become effective on 7 July 2022. Further details are set out in note 22.

 

UK residential property market

 

There is currently a level of macroeconomic uncertainty in the UK, arising from the increasing cost of living (particularly energy and food costs) and rising bank interest rates, which have been put in place to try to curb inflation. In addition, the ongoing geo-political issues and conflicts are clearly contributing to this uncertainty.

 

Our data suggests that, despite these challenges, UK property seekers have to date not been deterred from moving. The results of our latest Property Sentiment Index shows that in April 2022, 82% of sellers were confident that they could complete a sale within three months (the same percentage as in March and February 2022).

 

Strong demand from serious buyers remains, with our data showing that in April 2022, 63% of properties in the UK were sold subject to contract within 30 days of first being advertised for sale.

 

Buyers are also confident about obtaining the mortgages they need. While there have been four interest rate rises, taking rates up to 1% from the low of 0.1% seen during the height of the pandemic, mortgage availability doesn't seem to be a concern. More than a third of buyers already had a mortgage agreement in principle in place in April 2022, with only 1% of movers surveyed reported to be 'very worried' about mortgage availability.

 

The number of properties newly listed for sale is slowly increasing and supply/demand economics suggest that, if this continues, housing price growth will moderate. If there's more choice of properties for sale and buyer numbers remain consistent, or even start to drop off, there could be a levelling off in activity and prices.

 

However, the fundamental lack of housing stock means that values should hold. While there may be further challenges to come, for now our data shows strong confidence from both buyers and sellers, which is continuing to fuel the UK housing market. There are many reasons why people need to move and there are plenty looking to do so. The challenges of the past two years have ingrained a sense of positivity in the housing market which shows no signs of slowing. The 'new normal' is a housing market which shows resilience as long as stock levels continue to improve, and confidence is maintained.

 

Outlook

 

I am pleased to report on such strong results as we continue our strategic transition, building on the solid foundations which were already in place. Our vision for our future is clear; to become a differentiated, tech-enabled property business across the four pillars of portal, software, data and market intelligence and the provision of communications and marketing tools.

 

I am proud of this evolution of the business and thanks to the extraordinary efforts of the team we have been able to achieve this transition in just over 12 months. We have a fresh, new and contemporary website, which we believe is the simplest and most easy-to-use property search site in the UK.

 

We have delivered a suite of new products, services and functionality to help our customers operate more effectively and efficiently, whilst focusing on serious property seekers and valuation opportunities. There is so much more to come; our roadmap for internal development already extends past the next three years and we are now used to a pace of change and innovation that was unimagined a year ago.

 

Going forwards, our focus will remain on delivering increasing levels of value to our estate agents, letting agents and housebuilder customers, whilst also offering innovative solutions to consumers, giving them an advantage in their property search. In the future, we want all serious property seekers to consider OnTheMarket an essential tool in their property journey, before during and after they have moved home. This is an ambitious objective but one which we are determined to deliver.

 

The operational and financial progress to 31 January 2022 is a testament to the strength of the team and of the business. I am also pleased to report that trading in the first few months of the current financial year is in line with our expectations. Our rebranded and improved portal, the opportunities arising from our acquisition of Glanty, our commercial partnerships, our product development pipeline and our increasing engagement with our supportive customer base, together provide a strong platform from which to take the next step in delivering our strategy.

 

I would like to thank my colleagues for their hard work and commend them for sharing so enthusiastically in our common vision, to deliver value to all stakeholders. Together we will work tirelessly to continue to listen, innovate and deliver.

 

OnTheMarket's momentum is building, and we are looking to the future with confidence. But we're only just getting started, there is much more to come.

 

 

 

 

 

Jason Tebb - Chief Executive Officer

 

 

 

Financial Review and Key Performance Indicators

 

 

The year ended 31 January 2022 saw revenue and ARPA up 32%, reflecting growth in paying customers, the migration of customers on discounted rates towards full-tariff contracts, continued growth in new homes revenues and 2021 COVID-19 customer support discounts that totalled £2.6m. The Group delivered revenue of £30.4m in the year ended 31 January 2022 (2021: £23.0m) and an adjusted operating profit of £2.7m (2021: £2.4m), up 13%.

 

At 31 January 2022, the Group had cash of £8.4m and no borrowings (2021: £10.7m before deferred creditors of £0.4m). Adjusting for cash payments of £0.4m to repay in full furlough loans, £1.8m incurred in acquiring Glanty and £0.4m of strategic investments in commercial partners, net cash increased by £0.3m. This reflects cash generation by Agents' Mutual, offset by investment in Glanty since acquisition.

 

The reported operating loss of the Group was £0.6m (2021: reported operating profit of £1.2m) and is further analysed as follows:

 


2022

£'000

2021

£'000

Reconciliation of operating (loss)/profit to adjusted operating profit:



Operating (loss)/profit

(645)

1,231

Adjustments for:



Share-based employee incentives

467

683

Compensation net of professional fees incurred

211

(941)

Share-based agent recruitment charges

1,586

1,406

Government grant

449

(449)

Payments in relation to loss of office

-

304

Staff related costs

106

192

Acquisition related costs

129

-


_________

_________

Operating profit before specific professional

fees, share-based payments and non-recurring

items

2,303

 

2,426

 

Non-cash agent recruitment charges within revenues (see notes 2.10 and 4)

404

-


_________

_________

Adjusted operating profit

2,707

_________

2,426

_________

The basic and diluted profit per share in the year were 0.15p and 0.13p respectively (2021: basic and diluted profit per share were 3.76p and 3.42p respectively).

 

Analysis of revenue and ARPA by source

 

Following the acquisition of Glanty in May 2021 the Group reports revenues attributable to products and services offered to:

 

· estate and letting agents;

· new home developers;

· Glanty customers; and

· other, non-property advertiser customers.

 

Costs, assets and liabilities are not attributed to the different revenue sources and so segmental reporting under IFRS 8 is not appropriate.

 

Year ended 31 Jan

2022

2021

Change

Group revenue




-  Agency

£27.0m

£21.2m

27%

-  New homes

£2.5m

£1.5m

67%

-  Glanty

£0.6m

-

N/a

-  Other

£0.3m

£0.3m

-

-  Group

£30.4m

£23.0m

32%

Average advertisers

 



-  Agency

11,171

11,789

(5)%

-  New homes

2,125

1,496

42%

-  Group

13,296

13,285

-

ARPA

 



-  Agency

£204

£150

36%

-  New homes

£100

£83

20%

-  Group

£188

£142

32%

 

Operational KPIs

 

Group operational KPIs were as follows:

 

As at 31 Jan

2022

2021

Change

Total advertisers

13,732

12,687

8%

Agency branches

11,451

10,645

8%

New homes developments

2,281

2,042

12%

 

· Group ARPA was £188, an increase of 32%, reflecting the growing number of agents under paying contracts in the year and the migration of customers on discounted rates towards full-tariff contracts (FY21: £142).

 

· Site visits were up 6% to an annual record of 283 million (FY21: 267 million).

 

· Average monthly leads per advertiser were constant at 117 (FY21: 117). Valuation leads increased by 58% in the year, reflecting strong engagement with property-active consumers.

 

Income statement

 

The Group's financial performance is presented in the Consolidated Income Statement below. The profit for the year attributable to the owners of the Group was £0.1m (2021: £2.7m).

 

Administrative expenses in 2022 increased by £7.5m to £28.1m (2021: £20.6m). This movement is primarily due to decisions taken in 2020 to reduce costs and conserve cash in light of the COVID-19 pandemic. In particular, marketing expenditure increased 80% to £10.6m (2021: £5.9m) and staff costs (including temporary workers and consultants) increased to £11.4m (2021: £10.0m) as headcount, bonuses and commissions were lower in FY21.

 

During the year there arose a non-cash charge of £0.5m in relation to share option awards made to employees (2021: £0.7m). Further details on options awarded, exercised and forfeited are set out in note 18.

 

Professional fees of £0.2m were incurred in the year (2021: compensation received net of professional fees £0.9m), predominantly in relation to the acquisition of Glanty (see note 11). Additional charges of £0.4m were recognised arising from the Group's associate holding in Glanty and the amortisation of acquisition related costs (2021: share of loss of associate £0.1m).

 

An agent recruitment charge of £1.6m (2021: £1.4m) was incurred in relation to non-cash share-based charges arising on the issue of shares to certain new and existing agents following them having earlier signed new long-term listing agreements to advertise all of their UK residential sales and letting properties at OnTheMarket.com.

 

In FY22, the Group fully repaid the grant income received in FY21 under the Coronavirus Job Retention Scheme of £0.4m (2021: grant income received £0.4m).

 

Statement of financial position

 

Intangible assets increased to £7.5m (2021: £4.7m), which includes the acquisition of Glanty's intangible assets at fair value in FY22 of £1.9m. There was also additional capitalisation of staff and consultant costs incurred in the ongoing development of OnTheMarket.com and Glanty products, partially offset by the amortisation charge arising on those costs and on costs previously capitalised.

 

Goodwill of £1.5m was recognised within the Group as a result of the acquisition of Glanty in the year. Goodwill represents the excess of the fair value of Glanty's purchase consideration over Glanty's net fair value of identifiable assets and liabilities acquired.

 

Right of Use Assets increased by £0.5m to £0.7m (2021: £0.2m). This was because of new motor vehicle leases, a renewal of the leasehold premise in Agents' Mutual and a new lease from the acquisition of Glanty.

 

Investments of £0.4m arose in the year, from investment into Insurestreet Limited, trading as Canopy, and into Property Funding Hub Limited, trading as Brickflow.

 

A deferred tax asset of £2.6m (2021: £1.6m) was recognised in the year. Further details are set out in note 9.

 

Receivables increased to £5.1m as at 31 January 2022 (2021: £4.8m), mainly as a result of an increase in prepayments in respect of advertising expenditure and an increase in trade receivables, partially offset by a fall in the share-based agent recruitment prepayment. Details on the accounting treatment for agent shares issued are set out in note 2.9.

 

Trade and other payables as at the year end rose to £5.6m (2021: £4.9m), mainly as a result of higher year end payables in relation to staff bonus accruals and an accrual in respect of future issues of agent recruitment shares under listing agreements signed with customers, partially offset by a reduction in VAT payable. Details on the accounting treatment for agent shares issued are set out in note 2.9.

 

At the end of the year, the Statement of Financial Position showed total assets of £26.3m (2021: £22.9m), with the increase primarily due to the acquisition of Glanty.

 

Total equity was £18.7m at 31 January 2022 (2021: £16.9m), which reflects the issue of shares on the acquisition of Glanty. This has been accounted for under s.612 of the Companies Act 2006 and a merger reserve has been created. A general meeting was held on the 26 May 2022 at which shareholder approval for a proposed cancellation of capital was received. As part of the cancellation of capital, legal advice was received over the classification of reserves that led to the Group adjusting its reserves in FY22. Reserves of £3.7m, previously classified as share premium, have now been categorised as other reserves. See note 21 for further details.

 

 

 

 

Consolidated Income Statement: year ended 31 January 2022


 

  Notes

2022

2021

 

 

£'000

£'000





Revenue

4

30,443

23,028


 

 


Administrative expenses

6

(28,140)

(20,602)


 

________

________


 

 



 

 


Operating profit before specific professional

fees, share-based payments and non-recurring

items

 


2,303

2,426

Specific professional fees, share-based payments

and non-recurring items:

 

 

 


Share-based employee incentives

7, 18

(467)

(683)

Professional fees net of compensation received

7

(211)

941

Share-based agent recruitment charges

7

(1,586)

(1,406)

Government grant (repaid) / received

7

(449)

449

Payments in relation to loss of office

7

-

(304)

Staff related costs

7

(106)

(192)

Acquisition related costs

11

(129)

-


 

 



 

________

________

Operating (loss) / profit

 

 

(645)

1,231

Finance income

 

33

25

Finance expense

 

(11)

(22)

Share of loss of associate

15

(122)

(94)

Fair value loss on step acquisition

11

(183)

-


 

________

________

(Loss) / profit before income tax

 

(928)

1,140


 

 


Income tax

9

1,036

1,542


 

________

________

Profit and total comprehensive income

for the year attributable to owners of the parent

 

 

108

 

2,682



________

________






Profit per share from continuing

operations

 

Pence

Pence


 



Basic

10

0.15

3.76

Diluted

10

0.13

3.42

 

 

The operating profit arises from the Group's continuing operations.

 

There is no recognised income or expense for the year other than the profit shown above and therefore no separate statement of other comprehensive income has been presented.

 

 

Consolidated Statement of Financial Position: at 31 January 2022

 

 

Notes

2022

2021

 

 

£'000

£'000

ASSETS




Non-current assets




Goodwill

11,12

1,518

-

Intangible assets

13

7,520

4,685

Property, plant and equipment

 

96

103

Right-of-use assets

 

703

180

Investments in associates

  15

-

851

Investments

  16

405

-

Deferred tax asset

  9

2,599

1,558



_________

________



12,841

7,377

Current assets


 


Trade and other receivables

 

5,085

4,793

Cash and cash equivalents

 

8,412

10,719



_________

_________



13,497

15,512



_________

_________

TOTAL ASSETS


26,338

22,889



_________

_________

LIABILITIES


 


Current liabilities


 


Trade and other payables

 

(5,580)

(4,934)

Lease liabilities

 

(421)

(157)

Provisions

20

(732)

(622)

Current tax

 

(12)

(16)



_________

_________

 


(6,745)

(5,729)

Non-current liabilities


 


 


 


Lease liabilities

 

(237)

(2)

Provisions

20

(203)

(258)

Deferred consideration

11

(75)

-

Deferred tax liability

9,11

(401)

-

 


_________

_________

 


(916)

(260)



_________

_________

TOTAL LIABILITIES


(7,661)

(5,989)



_________

_________

NET ASSETS


18,677

16,900



 

 

 


 


EQUITY ATTRIBUTABLE TO OWNERS OF

THE PARENT


 


Share capital

19

149

145

Share premium

 

43,756

47,453

Merger reserve


1,228

(71)

Other reserve


4,473

782

Retained earnings


(30,929)

(31,409)

 


_________

_________

TOTAL EQUITY ATTRIBUTABLE TO OWNERS

OF THE PARENT


 

18,677

 

16,900



 

 





Consolidated Statement of Changes in Equity: year ended 31 January 2022

 

 

 

 

 

Share capital £'000

 

Share premium

£'000

Share-based payment

£'000

 

Other reserves £'000

 

Merger

reserve

£'000

 

Retained earnings £'000

 

Total equity £'000

At 1 February 2020

140

46,814

-

701

(71)

(34,543)

13,041

Profit for the financial period

-

-

-

-

-

2,682

2,682


______

______

______

______

______

______

______

Total comprehensive 

expense for the period

 

-

 

-

 

-

 

-

 

-

 

2,682

 

2,682

 

______

______

______

______

______

______

______

Transactions with

owners:

 

 

 

 


 

 

Shares issued for agent

recruitment shares  

 

2

 

639

 

-

 

81

 

-

 

-

 

722

Shares issued for employee

share options

 

3

 

-

 

-

 

-

 

-

 

-

 

3

Share-based payment

charge on employee options 

 

-

 

-

 

452

 

-

 

-

 

-

 

452

Transfer to retained

earnings  

 

-

 

-

 

(452)

 

-

 

-

 

452

 

-


______

______

______

______

______

______

______

At 31 January 2021

145

47,453

-

782

(71)

(31,409)

16,900


______

______

______

______

______

______

______

At 1 February 2021  

145

47,453

-

782

(71)

(31,409)

16,900

Profit for the financial period

-

-

-

-

-

108

108


______

______

______

______

______

______

______

Total comprehensive

income for the period

 

-

 

-

 

-

 

-

 

-

 

108

 

108

 








Reserves Reclassification

(See note 31)

-

(3,697)


3,626

 

71

-

-

Transactions with

owners:








Share consideration for

Glanty

3

-

-

-

1,228

-

1,231

Costs incurred in issue of shares relating to Glanty

-

-

-

(69)

-

-

(69)

Shares issued for agent

recruitment shares  

 

1

 

-

 

-

 

134

 

-

 

-

 

135

Shares issued for employee

share options

 

-

 

-

 

-

 

-

 

-

 

-

 

-

Share-based payment

charge on employee options 

 

-

 

-

 

372

 

-

 

-

 

-

 

372

Transfer to retained

earnings  

 

-

 

-

 

(372)

 

-

 

-

 

372

 

-

 

______

______

______

______

______

______

______

At 31 January 2022

149

43,756

-

4,473

1,228

(30,929)

18,677

 

______

______

______

______

______

______

______

 

Share capital

Share capital represents the par value of ordinary shares issued by the Company.

 

Share premium

Share premium represents the difference between the issue price and the par value of ordinary shares issued by the Company.

 

Share-based payment reserve

Share-based payment reserve represents the cumulative share-based payment expense for the Group's share option schemes.

 

Other reserves

Other reserves represent movements in share prices from contract date to share issue date in relation to the issue of agent recruitment shares (see note 2.20).

 

Merger reserve

Merger reserve represents the difference between the cost of the investment in a subsidiary undertaking and the equity of that subsidiary acquired, on consolidation.

 

Retained earnings

Retained earnings represent the cumulative profit and loss net of distributions to owners.

 

Consolidated Statement of Cash Flows: year ended 31 January 2022


2022

£'000

2021

£'000

Cash flows from operating activities



Profit for the year after income tax

108

2,682

Adjustments for:

 


Income tax

(1,036)

(1,542)

Finance income 

(33)

(25)

Finance expense

11

22

Amortisation

2,460

2,204

Depreciation

605

388

Agent recruitment expense

1,985

1,406

Share-based payment

372

452

Share of loss of associate

122

94

Fair value loss on step acquisition

183

-

Acquisition related costs

129



_______

_______

Operating cash flows before movements in working capital

4,906

5,681


 


(Increase) / decrease in trade and other receivables

(1,585)

592

(Decrease) in trade and other payables

(181)

(1,267)

(Decrease) / increase in provisions

(34)

72

Tax (paid) / received

(9)

(7)


_______

_______

Net cash generated from operating activities

3,097

5,071

 

 


Cash flows from investing activities

 


Finance income received

33

25

Acquisition of intangible assets

(3,369)

(2,192)

Acquisition of tangible assets

(49)

(26)

Acquisition of subsidiary net of cash acquired

(983)

-

Acquisition of investment

(405)

-

Acquisition of associate

-

(527)

 

_______

_______

Net cash used in investing activities

(4,773)

(2,720)

 

 


Cash flows from financing activities

 


Finance expense paid

-

(18)

Loan Repayment

(50)

-

Proceeds from issue of shares

1

2

Repayment of lease liabilities

(582)

(301)


_______

_______

Net cash (used in) financing activities

(631)

(317)

 

_______

_______

Net movement in cash and cash equivalents

(2,307)

2,034

 

 


Cash and cash equivalents at the beginning of the year

10,719

8,685

 

_______

_______

Cash and cash equivalents at the end of the year

8,412

10,719


_______

_______

 

Cash and cash equivalents

For the purposes of the statement of cash flows, cash and cash equivalents comprise cash at bank and in hand. This is consistent with the presentation in the Statement of Financial Position.

 

 

Selected notes to the Consolidated Financial Statements: year ended 31 January 2022

 

 

1.  General information

 

The principal activity of the Company is that of a holding company. The principal activities of the Group in the year under review were the provision of online property portal services to businesses in the estate and lettings agency industry under the trading name of OnTheMarket.com, and the provision of software services to UK estate and lettings agents by Glanty under the trading name teclet.

 

The Company is a public company limited by shares and it is incorporated and domiciled in the UK. The address of its registered office is PO Box 450, 155-157 High Street, Aldershot, GU11 9FZ. Its shares are listed on AIM.

 

2.  Summary of significant accounting policies

 

The principal accounting policies applied in the preparation of these consolidated financial statements are set out below. They have been applied consistently to all periods presented with the addition of IFRS 3: Business Combinations, further information on which is set out below in notes 2.3, 2.4 and in note 11.

 

2.1.  Basis of preparation

 

The financial information set out above does not constitute the Company's statutory accounts for the year ended 31 January 2022 but is derived from those accounts. Statutory accounts for 31 January 2021 have been delivered to the Registrar of Companies and those for 31 January 2022 will be delivered following the Company's annual general meeting. The auditors have reported on those accounts: their reports were unqualified, did not draw attention to any matters by way of emphasis and did not contain statements under s498 (2) or (3) of the Companies Act 2006.

 

While the financial information included in this results announcement has been prepared in accordance with the recognition and measurement criteria of International Financial Reporting Standards ("IFRS"s), this announcement does not itself contain sufficient information to comply with IFRSs. The Company expects to publish full financial statements that comply with IFRSs in June 2021.

 

Measurement bases

The consolidated financial statements have been prepared under the historical cost convention. Historical cost is generally based on the fair value of the consideration given in exchange for assets.

 

The preparation of the consolidated financial statements in compliance with adopted IFRS requires the use of certain critical accounting estimates and management judgements in applying the accounting policies. The significant estimates and judgements that have been made and their effects are disclosed in note 3.

 

2.2.  Going concern

 

The Group made a profit after tax for the year of £0.1m (2021: £2.7m) and as at 31 January 2022 the Group had a net cash balance of £8.4m (2021: £10.7m). At 31 May 2022, the Group had cash of £8.2m.

 

The Directors have prepared and reviewed cash forecasts and projections for the Group for the next 12 months. They have also conducted sensitivity analyses and considered scenarios where there is an adverse impact on future revenues, together with the mitigating actions they may take in such circumstances, such as a reduction in budgeted discretionary expenditure.

 

Based upon these projections and analyses, the Directors have a reasonable expectation that the Group has adequate financial resources to continue its operations for the foreseeable future and to be able to meet its debts as and when they fall due.

 

In the light of this, the Directors consider the going concern basis to be appropriate to the preparation of these financial statements.

 

2.3.  Business Combinations

 

The acquisition of subsidiaries is accounted for using the acquisition method. The consideration transferred is measured at the aggregate of the fair values, at the date of exchange, of assets given, liabilities incurred or assumed, and equity instruments issued by the Group in exchange for control of the acquiree. Costs directly attributable to the business combination are recognised in the income statement in the period they are incurred. The cost of a business combination is allocated at the acquisition date by recognising the acquiree's identifiable assets, liabilities and contingent liabilities that satisfy the recognition criteria at their fair values at that date.

 

The acquisition date is the date on which the acquirer effectively obtains control of the acquiree. Intangible assets are recognised if they meet the definition of an intangible asset contained in IAS 38 and their fair value can be measured reliably. The excess of the cost of acquisition over the fair value of the Group's share of identifiable net assets acquired is recognised as goodwill.

 

For business combinations achieved in stages, the Group remeasures its previously held equity interest in the acquiree at its acquisition date fair value and recognises the resulting gain or loss, if any, in the Income Statement as appropriate.

 

2.4.  Goodwill

 

Goodwill represents the excess of the fair value of purchase consideration over the net fair value of identifiable assets and liabilities acquired. Goodwill is recognised as an asset at cost and subsequently measured at cost less accumulated impairment.

 

On disposal of a subsidiary, the attributable amount of goodwill is included in the determination of the profit and loss on disposal.

 

2.5.  Intangible assets

 

In accordance with IAS 38, "Intangible Assets", expenditure incurred on research and development is distinguished as relating to a research phase or to a development phase.

 

Expenditure on research activities is recognised as an expense in the period in which it is incurred.

 

An internally generated intangible asset arising from the development and enhancement of the online platform, OnTheMarket.com, and associated applications, or the development and enhancement of Glanty software assets, is recognised when the development has been deemed technically feasible, the Group has the intention to complete the development, probable future economic benefits will occur, the Group has the required funds to complete the development and when the Group has the ability to measure the expenditure on the development reliably.

 

The amount initially recognised for internally generated intangible assets is the sum of the directly attributable expenditure incurred from the date when the intangible asset first meets the recognition criteria defined above.

 

Capitalisation ceases when the asset is brought into use. Where no internally generated asset can be recognised, development expenditure is recognised in the income statement in the period in which it is incurred.

 

Subsequent to initial recognition, internally generated assets are reported at cost less accumulated amortisation and impairment losses. The amortisation methods applied are as follows:

 

Development costs   -   Straight-line 4 years

Technology related intangibles   -   Straight-line 8 years

Customer related intangibles  -   Straight-line 8 years

 

 

Those separately identifiable intangible assets acquired at fair value under the purchase of Glanty are amortised over 8 years, being the period which the Directors believe best matches the basis of calculation of the fair values at which they were acquired.

 

2.6.  Impairment of property, plant & equipment, right-of-use assets, intangible assets and goodwill

 

The carrying value of property, plant, and equipment, right of use assets and intangible assets are reviewed at each reporting date to determine whether there is any indication of impairment. If any such indication exists, the asset's recoverable amount is estimated. An impairment loss is recognised for the amount by which the asset's carrying amount exceeds its recoverable amount.

 

Goodwill is tested for impairment annually and whenever there is an indication that they might be impaired. An impairment loss is recognised for the amount by which the carrying value of the asset exceeds its recoverable amount.

 

If the recoverable amount of an asset (or cash-generating unit) is estimated to be less than its carrying amount, the carrying amount of the asset (or cash-generating unit) is reduced to its recoverable amount. An impairment loss is recognised as an expense immediately, unless the relevant asset is carried at a revalued amount, in which case the impairment loss is treated as a revaluation decrease.

 

Where an impairment loss subsequently reverses, the carrying amount of the asset (or cash-generating unit) is increased to the revised estimate of its recoverable amount, but so that the increased carrying amount does not exceed the carrying amount that would have been determined had no impairment loss been recognised for the asset (or cash-generating unit) in prior years. A reversal of an impairment loss is recognised immediately as profit, unless the relevant asset is carried at a revalued amount, in which case the reversal of the impairment loss is treated as a revaluation increase.

 

2.7  Investments in associates in the consolidated financial statements

 

Associates are entities over which the consolidated entity has significant influence but not control or joint control.

 

Investments in associates are accounted for using the equity method.

 

Under the equity method, the share of the profits or losses of the associate is recognised in profit or loss and the share of the movements in equity is recognised in other comprehensive income. Investments in associates are carried in the statement of financial position at cost plus post acquisition changes in the consolidated entity's share of net assets of the associate. Goodwill relating to the associate is included in the carrying amount of the investment and is neither amortised nor individually tested for impairment.

 

Dividends received or receivable from associates reduce the carrying amount of the investment.

 

When the consolidated entity's share of losses in an associate equals or exceeds its interest in the associate, including any unsecured long-term receivables, the Company or consolidated entity does not recognise further losses, unless it has incurred obligations or made payments on behalf of the associate.

 

The consolidated entity discontinues the use of the equity method upon the loss of significant influence over the associate and recognises any retained investment at its fair value. Any difference between the associate's carrying amount, fair value of the retained investment and proceeds from disposal is recognised in profit or loss.

 

2.8.  Impairment of financial assets

 

An impairment loss is recognised for the expected credit losses on financial assets when there is an increased probability that the counterparty will be unable to settle an instrument's contractual cash flows on the contractual due dates, a reduction in the amounts expected to be recovered, or both. The probability of default and expected amounts recoverable are assessed using reasonable and supportable past and forward-looking information that is available without undue cost or effort. The expected credit loss is a probability-weighted amount determined from a range of outcomes and takes into account the time value of money.

 

For trade receivables, material expected credit losses are measured by applying an expected loss rate to the gross carrying amount. The expected loss rate comprises the risk of a default occurring and the expected cash flows on default based on the aging of the receivable.

 

For intercompany loans that are repayable on demand, expected credit losses are based on the assumption that repayment of the loan is demanded at the reporting date. If the subsidiary does not have sufficient accessible highly liquid assets in order to repay the loan if demanded at the reporting date, an expected credit loss is calculated. This is calculated based on the expected cash flows arising from the subsidiary, weighted for probability likelihood variations in cash flows. 

 

2.9.  Share-based payments

 

Employee share schemes

The Group operates equity-settled share-based remuneration plans for its employees. All goods and services received in exchange for the grant of any share-based payment are measured at their fair values.

 

Where employees are rewarded using share-based payments, the fair value of employees' services is determined indirectly by reference to the fair value of the equity instruments granted. This fair value is appraised at the grant date and excludes the impact of non-market vesting conditions (for example profitability and sales growth targets and performance conditions).

 

All share-based remuneration is ultimately recognised as an expense in profit or loss with a corresponding increase to equity. If vesting periods or other vesting conditions apply, the expense is allocated over the vesting period, based on the best available estimate of the number of share options expected to vest.

 

Non-market vesting conditions are included in assumptions about the number of options that are expected to become exercisable. Estimates are subsequently revised if there is any indication that the number of share options expected to vest differs from previous estimates. Any adjustment to cumulative share-based compensation resulting from a revision is recognised in the current period.

 

The number of vested options ultimately exercised by holders does not impact the expense recorded in any prior period. Upon exercise of share options, the proceeds received, net of any directly attributable transaction costs, are allocated to share capital up to the nominal (or par) value of the shares issued with any excess being recorded as share premium.

 

The social security contributions payable in connection with the grant of the share options are considered an integral part of the grant itself and the charge will be treated as a cash-settled transaction.

 

Agent recruitment shares

 

The Group issues shares to key agents who commit to long-term listing agreements, in line with its strategy to grow the agent shareholder base. Shares are issued in return for payment of the nominal share value in cash and, in some cases historically, in return for share premium in non-cash consideration relating to the long-term listing agreements signed. Shares are either issued as soon as practicable after contract commencement or following the completion of contractual commitments, depending upon the contract terms.

 

For shares issued as soon as practicable after contract commencement, an agent recruitment share reserve is credited upon contract commencement (shown within other reserves in the financial statements) and a prepayment created, based on the value of the shares at contract date, which is then amortised over the life of the contract.  

 

In instances where shares are issued after the completion of contract commitments, amounts are accrued during the life of the contract and the accrual released and other reserves credited upon issue of the shares. Amounts are accrued and deducted against revenue over the period in which the fees are earnt.

 

Upon the issue of shares to the agents, which predominantly takes place on a quarterly basis, the nominal value of the shares issued, which is paid in cash by the agent, is transferred to share capital.

 

2.10.  Revenue

 

Revenue principally represents the amounts receivable from agency and new homes customers in respect of listing fees and the sale of products that provide additional marketing opportunities for customers. Glanty revenues are predominantly in respect of licence subscriptions and paid development contracts. The Group also receives revenues from non-property advertisers who pay for exposure to consumers using the Group's platforms.

 

Revenue is recognised based upon the transaction price specified in a contract with a customer. It is recognised at the point when the performance obligations are satisfied, through providing a customer with access to the OnTheMarket platforms and / or products or other services.

 

Further information on the main revenue sources is set out below.

 

Agency

 

For listing services, customers pay monthly subscriptions to list their properties on the OnTheMarket platforms. Contract fees for these services are predominantly based upon the size (number of branches) of the agent, branch locations and customer activities (sales, sales and lettings or lettings only). They vary in length from rolling monthly notice periods to five years, with agents on discounted rates or short-term introductory free of charge offers typically on shorter contracts.

 

Performance obligations are satisfied, and revenue recognised, from the point at which the customer has access to the platform to allow them to list their properties. Subscription revenue is spread over the life of the contract. Agency listing services are typically billed monthly in advance, from the point the customer gains access to the platforms.

 

Agent customers have the option to enhance their property listings and presence through purchasing additional advertising products. For products that provide enhanced brand exposure over a period of time, revenue is recognised over the life of the product, from the point the customer gains access to the product. Invoices for such products are sent on a monthly basis, in arrears.

 

For products with a one-off usage basis, revenue is recognised at the point in time or over time depending on the nature in which the customer chooses to apply and use the product.

 

Where contracts include an issue of shares to an agent customer following payment of listing fees, and the shares issued are calculated as a percentage of the fees paid, the fair value of the shares expected to be awarded is accrued over the relevant period and treated as a discount to revenues.

 

New homes

 

For listing services, customers pay monthly subscriptions to list their developments on the OnTheMarket platforms. Revenues for these services are predominantly based upon a monthly fee per development listed. Contracts are predominantly rolling, and the contract will end when the listed development is fully sold.

 

Performance obligations are satisfied, and revenue recognised, from the point at which the customer has access to the platform to allow them to list their properties. Subscription revenue is spread over the life of the contract. New homes listing services are typically billed monthly in arrears, from the point the customer gains access to the platforms.

 

New homes customers have the option to enhance their property listings and presence through purchasing additional advertising products. For products that provide enhanced brand exposure over a period of time, revenue is recognised over the life of the product, from the point the customer gains access to the product. Invoices for such products are sent on a monthly basis, in arrears.

 

For products with a one-off usage basis, revenue is recognised at the point in time or over time depending on the nature in which the customer chooses to apply and use the product.

 

Glanty

 

Glanty revenue is derived from the sale of software licences or for the provision of software development services for customers.

 

Licence agreements with customers include a pre-defined subscription period during which the customer is entitled to the usage of the software. The length of the subscription period varies and might be one, 12, 24, or 36 months. Performance obligations are satisfied, and revenue recognised, when the customer has the contractual right to use the software. Revenue is then recognised on a monthly basis, over the life of the contract, from the point the customer has the right to access software. Invoices are issued under a range of billing agreements including monthly, quarterly, in advance and in arrears.

 

For paid development work, revenue is recognised on the basis of work performed over the life of the contract, with billing often based on contractual milestones within the contracts.

 

Other

 

Other revenue principally relates to advertising revenue paid by customers (not agency or new homes customers) to advertise non-property products on the OnTheMarket platforms. Performance obligations are met once a customer is actively advertising on the OnTheMarket platforms. Revenue is recognised from the point in time in which the customer advertised. Where third parties are acting as intermediaries between the Group and the advertiser customer, only net revenues receivable are recognised.

 

Contract assets and liabilities

 

Contract assets relate to the Group's rights to consideration for services that have been provided at the reporting date, predominantly under contracts invoiced in arrears. Contract assets are transferred to receivables when the rights to consideration have become unconditional.

 

Contract liabilities predominantly relate to advance consideration received from agency customers for listing services, for which revenue is recognised at a later date, as or when the services are provided.

 

2.11.  Operating segments

 

An operating segment is a component of the Group that engages in business activities from which it may earn revenues and incur expenses, including revenues and expenses that relate to transactions with any of the Group's other components. An operating segment's operating results, where discrete financial information is available, are reviewed regularly by the Group's Chief Executive Officer to make decisions about resources to be allocated to the segment and assess its performance. Since its acquisition, Glanty has been accounted for as an operating segment under IFRS 8, distinct from the rest of the Group.

 

3.  Critical accounting judgements and key sources of estimation uncertainty

 

The preparation of the consolidated financial statements requires management to make judgements, estimates and assumptions concerning the future which impact the application of accounting policies and reported amounts of assets, liabilities, income and expenses. The accounting estimates resulting from these judgements and assumptions seldom equal the actual results but are based on historical experiences and future expectations.

 

Critical accounting judgements

 

The following are the critical judgements, apart from those involving estimations (which are dealt with separately below), that the directors have made in the process of applying the Group's accounting policies and that have the most significant effect on the amounts recognised in the financial statements;

 

Revenue recognition

Where customers default on the payment terms of their contracts, management have made judgements as to whether there is any current intention to pay by these customers and, where there is judged not to be, the contract is deemed not to meet the contract recognition criteria under IFRS 15 and hence the amounts due are not included within revenues. Amounts, if subsequently received, are recognised as revenue at the time of receipt.

 

Key sources of estimation uncertainty

 

Business combinations

Management uses valuation techniques when determining the fair values of certain assets and liabilities acquired in a business combination (see note 11). In particular, the fair value of contingent consideration is dependent on the outcome of many variables including the acquiree's future profitability .

 

Impairment of Goodwill, Intangible Assets and Investments in subsidiaries

Determining whether goodwill, intangible assets or investment in subsidiaries are impaired requires an estimation of the value in use of the cash-generating unit to which these have been allocated. The value in use calculation requires the company to estimate the future cash flows expected to arise from the cash-generating unit and a suitable discount rate to calculate present value. Projections are based on both internal and external market information and reflect past experience as set out in note 12.

 

Impairment of Company receivables

The Company has intercompany loans to its subsidiaries Agents' Mutual and Glanty which are repayable on demand. As the subsidiaries did not have sufficient highly liquid resources to repay the loans at 31 January 2022, an expected credit loss is calculated under IFRS 9.

 

The calculation is based upon a number of scenarios, ranging from a scenario which anticipates that Agents' Mutual and Glanty will trade profitably in the future and that this will allow it to repay the loans in time, to a scenario under which it is anticipated that the loan will not be fully recovered. Forecast cash flows under a range of possible outcomes are used to derive a probability-weighted value for the loans based upon the time taken to repay the outstanding amount in full. These calculations rely on management estimates as to the future cash flow forecasts and the probability weightings assigned. The estimates reflect the views of management at 31 January 2022 and the future cash flows therefore vary year to year.

 

Deferred tax

At 31 January 2022 Agents' Mutual had tax losses available to carry forward. Agents' Mutual was profitable in the year to 31 January 2022 and the Directors believe it will make taxable profits in the future, against which the tax losses carried forward will be available to offset future corporation tax payments. A deferred tax asset has therefore been recognised in respect of these losses. The amount recognised is based upon the Directors' judgement of possible taxable profits arising in the foreseeable future. In forming this judgement, The Directors are required to estimate possible revenues and profits that may arise and the asset is restricted to forecast profits in the foreseeable future (see note 9).

 

4.  Revenue

 

The Group has determined that the Chief Executive Officer is the chief operating decision maker. Monthly management numbers are reported and issued to the Chief Executive Officer , which are used to assess the performance of the business.

 

Following the acquisition of Glanty in May 2021, the Group reports revenues attributable to products and services offered to:

 

· estate and letting agents;

· new home developers;

· other, non-property advertising income; and

· Glanty customers

 

Revenues for the year ended 31 January

2022

2021

Change

 

Group revenue

£m

£m

 

-  Agency

27.0

21.2

27%

-  New homes

2.5

1.5

67%

-  Glanty

0.6

-

N/a

-  Other

0.3

0.3

-

-  Total

30.4

23.0

32%

 

Agency Sales are predominantly billed monthly in advance, and these are recognised as deferred income. The Group has contract liabilities as follows in respect of deferred income:

 

Deferred income as at 31 January

2022

2021

Change

 

Group revenue

£m

£m

 

-  Agency

1.7

1.7

-

-  New homes

-

0.1

(100%)

-  Glanty

-

-

N/a

-  Other

-

-

N/a

-  Total

1.7

1.8

(6)%

 

Contract liabilities of £1.8m at 31 January 2021 were recognised as revenue in the year ended 31 January 2022 (2021: £1.6m).

 

A proportion of sales in are billed monthly in arrears and are recognised as accrued income. Accrued income amounted to £0.4m for the year ended 31 January 2022 (2021: £0.2m).

 

All revenue is generated in the UK for the Group's services.

 

During the year there was a charge of £0.4m to revenue in relation to shares that are issued after the completion of contract commitments. These are amounts that are initially accrued during the life of the contract and the accrual released and other reserves credited upon issue of the shares. Amounts are accrued and deducted against revenue over the period in which the fees are earnt.

 

5.  Operating Segments

 

The Group determines and presents operating segments based on internal information that is provided to the Chief Executive Officer, who is the Group's chief operating decision maker.

 

The Group's reportable segments are as follows:

 

· Glanty

· Rest of the Group

 

Management monitors the business segments at a revenue and operating profit level separately for the purpose of making decisions about resources to be allocated and of assessing performance. There was no inter-segment revenue during the year.

 

Costs, assets and liabilities are not attributed to the different revenue sources other than for Glanty and so segmental reporting under IFRS 8 is not appropriate for the remainder of the Group.

 

No customer made up more than 10% of Group revenues in the current or prior years.

 

Operating profit in relation to the Rest of the Group segment is managed together and as there are no internal measures of individual segment profitability, relevant disclosures have been shown under the heading Rest of the Group in the table below.

 

 

Glanty

Rest of the Group

Group

Year ended 31 January 20221

£m

£m

£m

Revenue

0.6

29.8

30.4

Operating loss2

(0.5)

(0.1)

(0.6)

Depreciation & amortisation

0.2

2.9

3.1

 

 

1 Glanty figures are for the period from acquisition on 28 May 2021 to 31 January 2022.

2 Operating loss is stated after the charge for depreciation and amortisation.

3 Assets and liabilities are not separately monitored by segment by the Chief Operating Decision Maker and therefore not identified above.

 

6.  Administrative expenses

 

  Expenses are comprised of:

 

2022

£'000

2021

£'000




Depreciation

605

388

Amortisation

2,460

2,204

Staff costs (note 8)

9,509

7,521

Short-term lease expenses

246

732

Advertising expenditure

10,574

5,898

Other administrative expenses

4,746

3,859

 

________

________


28,140

20,602


________

________




7.  Specific professional fees, share-based payments and non-recurring items

 


2022

£'000

2021

£'000




Share-based employee incentives

467

683

Professional fees net of compensation

211

(941)

Share-based agent recruitment charges

1,586

1,406

Government grant repayment / (received)

449

(449)

Payments in relation to loss of office

-

304

Staff related costs

106

192

Acquisition related costs

129

-

 

________

________


2,948

1,195


________

________

 

Share-based employee incentive charges include employer's national insurance charge on options exercised in the year as well as the movement in the expected future employer's national insurance charge based on the year-end share price. See note 18 for further details.

 

Professional fees incurred in the period relate predominantly to fees and expenses in relation to the acquisition of the remaining 80% of Glanty. In the prior period, compensation net of professional fees incurred were in relation to litigation which was settled in that period. Compensation related to the recovery of litigation costs.

 

Agent recruitment charges relate to share-based charges arising on the issue of shares to agents committing to long-term service agreements, in line with the Group's strategy to grow the agent shareholder base.

 

The government grant costs in the period reflect the repayment of amounts received in the year to 31 January 2021 under the Coronavirus Job Retention Scheme.

 

Payments in relation to loss of office reflect contractual compensation to Ian Springett for loss of office and associated legal costs.

 

Staff related costs in the period relate to costs associated with termination of employment and professional fees associated with employee share-based plans. Staff related costs in the prior period relate predominantly to professional fees paid in relation to the search for a permanent Chief Executive Officer following Ian Springett's departure from the Group.

 

Prepaid acquisition related costs relate to the amortisation of prepayments for employee services incurred as part of the acquisition of Glanty and amortised over the three-year period from acquisition.

 

All of these items have been separately analysed as the Directors believe the adjusted operating profit calculated and disclosed before accounting for these amounts provides useful additional information as an alternative performance measure. However, it should not be considered an alternative to IFRS measures, such as revenue or operating loss or profit.

 

8.  Employees and Directors

 

Group

2022

£'000

2021

£'000

 

Staff costs (including Directors) comprise:



 

Wages and salaries

10,002

  7,582

 

Social security costs

1,199

949

 

Pension

136

128

 


________

________

 


11,337

8,659

 

Less staff costs capitalised to intangible assets

(1,828)

(1,138)


________

________

Staff costs expensed

9,509

7,521


________

________

 

 

 

 

Company

2022

£'000

2021

£'000

Staff costs (including Directors) comprise:



Wages and salaries

206

191

Social security costs

25

23

Pension

1

1


________

________


232

215


________

________

 

 

 

9.  Income tax

 

 

2022

£'000

2021

£'000

Current tax:

 

 

UK corporation tax on income for year

5

16


________

________

Total current tax

5

16

 

 


Deferred tax:

 


Origination and reversal of temporary differences

(580)

(1,558)

Arising from change in enacted tax rate

(461)

-

 

________

________

Income tax credit

(1,036)

(1,542)


________

________

 

Factors affecting tax charge for the year

 

The tax assessed for the year is different from

the effective rate of corporation tax as explained below:

 

 

2022

£'000

 

2021

£'000

 

 

 

(Loss) / profit before taxation

(928)

1,140


________

________

 

 


(Loss) / profit before taxation multiplied by the effective

rate of corporation tax of 19% (2021: 19%)

 

(176)

 

217


 


Effects of:

 


Expenses not deductible for tax purposes

281

209

Depreciation in excess of capital allowances

180

49

Expenditure on intangible assets claimed as incurred

(99)

2

Tax losses (utilised in year) / carried forward

(181)

(461)

Previously unrecognised tax losses

 

(1,041)

________

(1,558)

________

Tax income

(1,036)

(1,542)


________

________

 

Deferred taxes reflected in these financial statements have been measured using the enacted tax rates at the Balance Sheet date. For UK corporation tax the enacted rate of 19% was used for periods until 5 April 2023 and the enacted rate of 25% was used thereafter to measure the net deferred tax asset.

 

The subsidiary, Agents' Mutual, has trading losses available for carry forward of £30.2m (2021: £32.4m). Unused tax losses for which no deferred tax asset has been recognised total £18.9m (2021: £24.2m).

 

Based upon estimations of profits arising in the foreseeable future, a deferred tax asset of £2.6m (2021: £1.6m) has been recognised for these losses. This deferred tax asset comprises temporary differences attributable to:

 


2022

£'000

2021

£'000

Amounts recognised in profit or loss:



Employee share-based payments

1,271

1,204

Property, plant and equipment temporary differences

157

116

Development cost temporary differences

(1,307)

(890)

Losses

2,478

1,128


________

________

Deferred tax asset

2,599

1,558


________

________

 

 

 

The movement in the year in the deferred tax asset arising from the Agents' Mutual losses is as follows:

  £'000

Opening balance at 1 February 2021              1,558

Credited to profit and loss                                1,041

  _____

Closing balance at 31 January 2022               2,599

  _____

 

The subsidiary, Glanty, has trading losses available for carry forward of £4.8m for which no deferred tax asset has been recognised. The Group has been implementing its strategic plans for the long-term development of the business. These plans envisage a period of strong growth in the future, underpinned by initial investment in product development and roll-out. As a result of the Group's strategic plans, circumstances with respect to recoverability of the deferred tax asset in relation to losses carried forward in the foreseeable future remain uncertain. Consequently, no deferred tax asset has been recognised. The Group has also not recognised a deferred tax liability arising on non-current asset timing differences of £321k due to the availability of tax losses to extinguish this liability.

 

A deferred tax liability of £401k has been recognised, based upon the potential tax payable should the Group dispose of the identifiable net assets acquired upon the acquisition of Glanty. The charge assumes tax at 25% of the excess of fair value over the tax base of the asset at the acquisition date. The liability reduces the goodwill arising on the acquisition of Glanty.

 

10.  Earnings per share




Numerators: Earnings attributable to equity

 

 

 

Profit for the year from continuing operations

 attributable to owners of the Company

 

2022

£'000

2019

£'000

 

108

 

2021

£'000

2019

£'000

 

2,682

 

________

________

Total basic earnings and diluted earnings

108

2,682


________

________





No.

No.

Denominators: Weighted average number of equity shares



Weighted average number of equity shares used in

calculating basic earnings per share

73,744,914

71,280,183

Adjustments for calculating diluted earnings per share:

7,194,021

7,073,784

-  options over equity shares

 


Weighted average number of equity shares used in

calculating diluted earnings per share

80,938,935

78,353,967


_________

_________

 

11.  Acquisition of subsidiary

 

Glanty is a property technology business which specialises in providing solutions to the UK residential estate and lettings sectors. It is the owner and developer of software products and services designed to reduce overheads, maximise efficiencies and increase revenues for estate and lettings agents. The acquisition of Glanty was in line with the Group's strategy to create a tech-enabled property business across the broader property ecosystem.

 

OnTheMarket made an initial strategic investment for a 20% share in Glanty, in December 2019. As part of that investment, the Company was granted a call option under which it had the right, but not the obligation, to enter into a share purchase agreement to acquire the remaining 80% of Glanty shares. The call option was exercised on 19 March 2021 and the acquisition of the remaining 80% of shares in Glanty completed on 28 May 2021. From that date Glanty has been accounted for as a subsidiary.

 

Consideration transferred

The initial consideration of £1,533,477 (the "Initial Consideration") required to be paid by OnTheMarket under the share purchase agreement was satisfied by way of the issue of 1,528,832 ordinary shares of 0.2 pence each in the capital of OnTheMarket in aggregate and a cash payment of £1,512k, offset by a prepayment arising in respect of bad leaver provisions of £580k.

 

The Initial Consideration was subject to an adjustment post-completion based on Glanty's actual net cash/net debt and actual working capital position as at completion. This has resulted in a reduction in the Initial Consideration of £147,000, which led to the return to OnTheMarket of 163,154 ordinary shares of 0.2 pence each in the capital of OnTheMarket. These shares will not be eligible to be voted and must be cancelled or disposed of within three years. The shares were cancelled on 2 November 2021.

 

Contingent earn-out

The purchase agreement includes additional consideration which may become payable under earn-out arrangements (capped at £12m and payable in shares or cash at the Company's discretion) and if Glanty receives R&D tax credits from HMRC which relate to periods prior to completion (capped at £150k). The Group has calculated the fair value of the contingent consideration based on probabilities assigned to forecasts based on different assumptions.

 

The earnout targets are based on Glanty's recurring revenues and EBITDA in the third-year post completion, the mechanism for determining which is detailed in the share purchase agreement. The earnout will be payable if third year revenues exceed £2m and third year EBITDA exceeds £0.5m. Below those levels, no earnout is paid. If payable, the earnout payable will be 1 times third year revenues plus 1.5 times third year EBITDA, capped at an aggregate payment of £12m. Payment of any earnout will be made following the third anniversary of completion of the call option and allows time for drawing up and agreeing the relevant accounts on which the earnout is calculated.

 

The fair value of the consideration for the 80% of Glanty shares acquired is as follows:

 




£'000

Fair value of consideration transferred




Cash consideration



932

Share consideration



1,378

R&D tax credit earn out



75

Adjustment to share consideration for net working capital



(147)

Fair Value of previously held 20% investment in Glanty



520

 

 

 

________

Total consideration

 

 

2,758




________








£'000

Amounts recognised for identifiable net assets




Technology related intangibles



1,482

Customer related intangibles



444

Debtors



72

Cash



19

Deferred Tax Liabilities



(401)

Trade and other payables



(326)

Bank loan



(50)




________

Identifiable net assets

 

 

1,240




________




________

Goodwill

 

 

1,518




________





Previously held investment in Glanty

On the acquisition date, the Group's 20% investment in Glanty, previously accounted for as an investment in associate, has been remeasured to fair value. On that date, a cumulative loss of £0.2m arising from difference in the fair value of the investment and the carrying value in the accounts at the acquisition date is recognised in the consolidated income statement as the fair value loss on step acquisition. The previously held investment is considered part of what was given up by the Group to obtain control of Glanty. Accordingly, the fair value of the investment is included in the determination of goodwill.

 

Goodwill

Goodwill of £1.5m relates to earnings attributable to future new customers of the Company, new technologies that may be developed that will complement/replace the existing suite of products, the highly skilled assembled workforce (which cannot be separately recognised as an intangible asset) and an amount for general operational purposes.

 

Glanty's contribution to the Group results

From the acquisition date to 31 January 2022, Glanty has contributed £0.6m of revenues and a loss after tax of £0.6m.

 

Had the acquisition occurred on 1 February 2021, Glanty would have contributed £0.8m of revenues and a loss after tax of £1.2m. This loss includes £0.6m of one-off costs in relation to additional payments crystallising prior to the acquisition by the Company. The Group revenue would have been £30.7m and a loss after tax of £0.7m.

 

12.  Goodwill 

 

 

 

Group

£'000

 

At 1 February 2021

-


Additions arising on business combinations (see note 11)

1,518


 

________


At 31 January 2022

1,518


 

________


 

Impairment testing for cash generating units containing goodwill

 

The Group tests the carrying value of assets at the cash-generating unit Glanty for impairment annually, or more frequently if there are indicators that assets might be impaired. The review is undertaken by assessing whether the carrying value of assets is supported by their value-in-use, which is calculated as the net present value of future cash flows derived from those assets, using cash flow projections. If an impairment charge is required, this is allocated first to reduce the carrying amount of any goodwill allocated to the cash-generating unit (£1.5m) and then to the other assets of the cash generating unit, but subject to not reducing any asset below its recoverable amount. The impairment review in respect of Glanty concluded that no impairment charge was required.

 

For the impairment review, cash flows were prepared using Board approved forecasts to 31 January 2025, alongside management projections for a further two years. The projections demonstrate continued growth in revenue from existing customers including forecast growth in sales to the Group's listing agent customer base. Revenue growth in years 4 and 5 are forecast to slow but, given the early stage that the business is at, revenue growth rates for these years were still forecast above steady state industry norms. For the impairment review, a long-term revenue growth rate beyond the 5-year period of 0% has been assumed.

 

Key assumptions are those to which the recoverable amount of an asset or cash-generating unit is most sensitive.

 

The following key assumptions were used in the discounted cash flow model for Glanty:

-  revenue growth in the base model for the years 1-5 is assumed at a CAGR of 44%;

-  EBITDA margins increase to a steady state level of 40% in perpetuity; and

-  14% pre-tax discount rate.

 

Revenue growth in the base model is assumed at a CAGR of 44%. Glanty achieved growth in license revenue of 54% in the prior year. Management believe continued growth in the base model is achievable in accordance with the acquisition strategy of Glanty providing additional services for agents listed on the OnTheMarket.com portal and supports the move of the Group from specific listing services to a holistic approach towards service and product delivery. In addition, management believes the projected long term growth rate beyond 5 years of 0% revenue is prudent and justified, based on the maturity of growth in the business.

 

During the forecast period Glanty is expected to become profitable and EBITDA margins increase to a steady state level of 40% in perpetuity. Management believes this is reflective of a steady state within the industry and reflects the costs of supporting the business in the long run.

 

The discount rate of 14% pre-tax reflects management's estimate of the time value of money and the consolidated entity's weighted average cost of capital adjusted for Glanty, the risk-free rate and the volatility of the share price relative to market movements.

 

Sensitivity

 

As disclosed in note 3, the directors have made judgements and estimates in respect of impairment testing of goodwill. The impairment review is highly sensitive to reasonably possible changes in key assumptions used in the value-in-use calculations. Should these judgements and estimates not occur the resulting goodwill carrying amount may decrease. The sensitivities are as follows:

 

-  Revenue growing less than a CAGR of 25% (with unchanged costs) could lead to an impairment arising

-  EBITDA margin in perpetuity at approximately 21.5% (revenue growth in line with the base case), could lead to an impairment arising.

 

 

13.  Intangible assets

 

Group

Development costs

 

£'000

Technology related intangibles

£'000

Customer related intangibles

£'000

Total

 

 

£'000

Cost:

 

 

 

 

At 1 February 2020

11,355

-

-

11,355

Additions - internally developed

2,192

-

-

2,192

 

________

________

________

  ________

At 31 January 2021

13,547

-

-

  13,547

 





Amortisation:





At 1 February 2020

6,658

-

-

6,658

Charge for the year

2,204

-

-

2,204


________

________

________

________

At 31 January 2021

8,862

-

-

8,862


________

________

________

________

Net book value:





At 31 January 2021

4,685

-

-

4,685


________

________

________

________

Cost:

 

 

 

 

At 1 February 2021

13,547

-

-

13,547

Acquisition through business combination

-

1,482

444

1,926

Additions - internally developed 

2,823

546

-

3,369


________

________

________

________

At 31 January 2022

16,370

2,028

444

18,842

 

 

 

 

 

Amortisation:

 

 

 

 

At 1 February 2021

8,862

-

-

8,862

Charge for the year

2,258

165

37

2,460


________

________

________

________

At 31 January 2022

11,120

165

37

11,322


________

________

________

________

Net book value:





At 31 January 2022

5,250

1,863

407

7,520


________

________

________

________

 

Amortisation is included within administrative expenses in the income statement.

 

The development costs relate to those costs incurred in relation to the development of the Group's online property portal, OnTheMarket.com. The development costs capitalised above are amortised over a period of 4 years which represents the period over which the Directors expect the Group to consume the assets' future economic benefits. The development costs are amortised from the point at which the asset is ready for use within the business.

 

The technology and customer related intangible assets acquired through business combination acquired through business combination relate to the development of software by Glanty for teclet lettings and teclet CRM products and represent the fair value of those assets acquired as part of the Group's acquisition of Glanty. The fair value costs at acquisition are amortised over a period of 8 years from the acquisition date, which represents the period over which the Directors expect the Group to consume the assets' future economic benefits. Development costs incurred in relation to the technology related intangibles after acquisition are amortised over 4 years from the point at which the asset is ready for use within the business.

 

No material amount was recognised as an expense in the period in relation to research and development expenditure.

 

14.  Investments in subsidiaries 

 

 

Company

 

 

 

Subsidiary

undertakings

£'000

 

 

 

 

 

 

 

At 1 February 2020




-


Additions




-


 




________


At 31 January 2021




-


Additions




2,364


 



 

________


At 31 January 2022




2,364






________


 

 

The Company has the following investments in subsidiary undertakings:

 

 

 

Class of

shares held1

Principal

activity

Ownership at 31 Jan

2022

Ownership at 31 Jan

2021

 

 

 

 

 

Agents' Mutual Limited

Member

Online property portal services

 

100%

 

100%

 





On The Market (Europe) Limited

Ordinary

Dormant

100%

100%






Glanty Limited

Ordinary

Property technology business

100%

20%

 





1 Agents' Mutual is a company limited by guarantee and has no shares. The Company owns the only member interest in Agents' Mutual.

 

OnTheMarket acquired the remaining 80% of Glanty shares on the 28 May 2021, see note 11 for further details.

 

All the above subsidiary undertakings share the same registered office as the Company apart from Glanty which is registered at 4 Prince Albert Road, London, NW1 7SN.

 

On The Market (Europe) Limited is a subsidiary of Agents' Mutual.

 

15.  Investments in associates 

 

 

 

Group

£'000

 

 

At 1 February 2020

985

Adjustments

(40)

Share of after-tax loss

(94)

 

________

At 31 January 2021

851


________


 

At 1 February 2021

851

Share of after-tax loss (to 28 May 2021)

(122)

Fair value loss on step acquisition

(183)

Deemed disposal of associate interest in Glanty

(546)

 

________

At 31 January 2022

-

 

________

 

As set out in note 11 the Group exercised the call option to acquire the remaining 80% of shares in Glanty on 28 May 2021, thereby obtaining control and from which date Glanty has been accounted for as a subsidiary undertaking.

 

16.  Investments

 

 

 

Group

£'000

At 1 February 2021

-

Additions

405

 

________

At 31 January 2022

405

 

________

 

Investment additions comprise £359k of Insurestreet Limited, trading as Canopy, and £46k into Property Funding Hub Limited, trading as Brickflow. Both businesses are unlisted companies and the investments were in return for minority interest share in the equity share capitals. The Group has designated these investments in equity instruments at FVTOCI as these are investments that the Group plans to hold in the long term for strategic reasons. No fair value adjustment was recognised due to proximity of the acquisition to the year-end date.

 

17.  Provisions

 

 

Social security on share options granted

 

 

£'000

 

 

 

At 1 February 2020

 

808

Exercise of share options

 

(156)

Revaluation of employers' social security liability

 

228

 

 

_______

At 31 January 2021

 

880

Exercise of share options

 

(40)

Revaluation of employers' social security liability

 

95

 

 

_______

At 31 January 2022

 

935


 

 


 



2022

2021


£'000

£'000

Disclosed as:

 


Current liability

732

622

Non-current liability

203

258


_______

_______


935

880


 

 

 

The provision for social security on share options granted relates to the social security charges that will be incurred by the Group when the share options are exercised. This is calculated based on the options disclosed in note 18 in respect of the management incentive share option plan and the employee share scheme. Employer's National Insurance Contributions are accrued, where applicable, at a rate of 15.05%. The amount accrued is based on the market value of the shares at the period end after deducting the exercise price of the share option, adjusted to account for any vesting period related to ongoing employment.

 

For the purposes of the provision, it is assumed that options are exercised once employees can do so in determining whether the liability is current or non-current. Actual liabilities are triggered on exercise which is at employees' discretion and may be later than assumed in the above table.

 

18.  Share-based payments

 

Agent recruitment shares

The Group issued agent recruitment shares during the year. 464,224 ordinary shares were issued (2021: 742,393). Fair value was determined in accordance with the accounting policy set out in note 2.9. The weighted average fair value of shares granted was £0.78 (2021: £0.79).

 

Management and employee share schemes

The Group operates management and employee equity settled share schemes. Options over its shares were awarded under the employee share scheme in the year to 31 January 2022, as set out below.

 

The Company has granted share options under its Management Incentive Plan, its employee share scheme and its Company Share Option Plan. The unexercised options at the end of the year are stated below:

 

Grant date of option

Expiry

Option exercise per share

Fair value

2022

2021

 



£

£

Number

Number

 

Granted 15 September 2017

2027

nil

1.48

 5,899,454

6,044,454

 

Granted 19 September 2017

2027

nil

1.48

 110,905

225,568

 

Granted 10 October 2017

2027

nil

1.48

 10,909

25,454

 

Granted 20 November 2018

2028

1.65

0.69

 422,317

572,219

 

Granted 4 December 2018

2028

nil

1.13

 42,424

42,424

 

Granted 10 September 2020

2030

nil

0.77

119,048

119,048

 

Granted 10 September 2020

2030

nil

0.65

285,714

285,714

 

Granted 14 December 2020

2030

nil

0.93

379,249

379,249

 

Granted 19 March 2021

2031

0.95

0.62

212,245

-

 

Granted 24 August 2021

2031

nil

0.62

1,089,308

-

 





______-__

  ______-__

 

Outstanding at 31 January




8,571,573

7,694,130

 





 

   

 







The value of employee services provided of £372k (2021: £452k) has been charged to the income statement.

 

Management Incentive Plan

Further details of the management incentive share option plan are as follows:



Weighted average


2022

exercise price


Number

£




Opening at 1 February

5,892,939

-

Granted

-

-

Exercised

(60,000)

-


________

________

Outstanding at 31 January

5,832,939

-


 

 

Exercisable at 31 January

4,446,389

-


 

 




These share options expire 10 years after the date of grant and have a nil exercise price. 1,386,550 are exercisable on the fifth anniversary (9 February 2023). The remaining 4,446,389 options are exercisable immediately. The fair value of all these options was charged to the profit and loss account in full in the year to 31 January 2018.

 

During the year 60,000 options were exercised. The weighted average share price at exercise was £0.95.

 

Employee share scheme

Further details of the employee share option plan are as follows:



Weighted average


2022

exercise price


Number

£




Opening at 1 February

1,228,972

-

Granted in the period

1,089,308

-

Exercised in the period

(214,208)

-


________

________

Outstanding at 31 January

2,104,072

-


 

 

Exercisable at 31 January

230,753

-


 

 




These share options expire 10 years after the date of grant. During the year 214,208 options were exercised. The weighted average share price at exercise was £1.08.

 

All options granted prior to 1 February 2020 are exercisable at 31 January 2022. Share options granted under this scheme have a nil exercise price. Details of the options outstanding as at 31 January 2022 and not yet exercisable are as follows:

 

· the options were issued pursuant to the Company's Long-Term Investment Plan;

· they are subject to performance conditions based on the total shareholder return achieved by the Company relative to the FTSE AIM 100 Index in the three years prior to the performance period end date and are, save for limited circumstances, forfeited should the employee leave prior to the vesting date;

· 119,048 options were granted on 10 September 2020 and vest on 1 February 2023;

· 285,714 options were granted on 10 September 2020 and vest on 10 September 2025; and

· 379,249 options were granted on 14 December 2020 and vest on 14 December 2025.

· 1,089,308 options were granted on 24 August 2021 and vest on 24 August 2026

 

The options granted were valued using a bespoke Monte-Carlo model. The inputs used to determine the fair value at the date of grant for FY22 awards were as follows:

 

Grant date

Options

Performance period end date

Share price at grant date (£)

Exercise price (£)

Expected volatility

Dividend yield

Risk-free interest rate

Fair value derived per option (£)










24/08/21

1,089,308

23/08/24

0.97

Nil

35%

0%

0.2%

0.62

 

As the Company was listed on AIM for a period shorter than the expected life of some of the options, expected volatility was calculated using both historical data and looking at a basket of comparable companies.

 

The fair value of share options under the employee share scheme is charged to the profit and loss account over the period to vesting. The share options are, save for limited circumstances, forfeited should the employee leave prior to this date.

 

Company Share Option Plan

Further details of the company share option plan are as follows:



Weighted average



exercise price


Number

£




Outstanding at 31 January 2021

572,219

1.65

Granted in the period

251,669

0.95

Forfeited in the period

(189,326)

1.5


________

________

Outstanding at 31 January 2022

634,562

1.42


 

 

Exercisable at 31 January 2022

422,371

1.65


 

 

 

These share options expire 10 years after the date of grant. Share options granted under this scheme and exercisable at 31 January 2022 have an exercise price of £1.65 and vested 3 years after the date of grant. The remaining share options granted under this scheme have an exercise price of £0.95 and vest 3 years after the date of grant. The fair value of these share options is charged to the profit and loss account over the vesting period. The share options are, save for limited circumstances, forfeited should the employee leave.

 

For the options issued under the Company Share Option Plan during the current year, the Black Scholes method was used to value share options. Expected volatility was determined by reference to historic share prices. The valuation model inputs used to determine the fair value at the grant date, are as follows:

 

Grant date

19/03/2021

Expiry date

19/03/2031

Share price at grant date

£0.95

Strike price

£0.95

Expected volatility

58.7%

Dividend yield

0%

Risk-free interest rate

0.58%

Fair value at grant date

  £0.62

 

National Insurance Contributions

National insurance contributions are payable by the Group in respect of all share-based payment schemes except the Company Share Option Plan. A provision has been recognised at 15.05%.

 

The following have been expensed in the consolidated income statement:


2022

2021


£'000

£'000


 

 

Share-based payment charge

372

452

Employer's social security on share options

95

231


_______

_______


467

683


 

 

 

19.  Share capital

 

Share capital issued and fully paid

2022

2021

 

No.

No.

 

 

 

Opening Ordinary shares of £0.002 each

72,445,046

70,082,638

Issued in the year

2,104,119

2,362,408


_______

_______




Closing Ordinary shares of £0.002 each

74,549,165

72,445,046


 

 

 

 

2022

2021

 

£'000

£'000

 

 

 

Ordinary shares of £0.002 each

149

145


 

 

 

All issued shares are fully paid. The holders of ordinary shares are entitled to receive dividends as declared from time to time and are entitled to one vote per ordinary share at general meetings of the Company.

 

On incorporation, the Company issued 2 ordinary shares of £0.002 each at par.

 

By a resolution dated 22 December 2017 the Directors are authorised to issue up to 40,000,000 shares to estate agents in connection with such agents signing listing agreements with the Company or its subsidiaries. The Directors confirmed that at most they will issue 36,363,636 under this authority, which expires on 22 December 2022. As at 31 January 2022, 5,425,477 shares had been issued under this authority (2021: 4,961,253) leaving 30,938,159 shares authorised but unissued (2021: 31,402,383).

 

The Company issued 1,528,832 ordinary shares on 1 June 2021 and reduction of 163,154 ordinary shares on 2 November 2021 in respect of the share purchase agreement of Glanty as set out in note 11. The Consideration Shares are subject to lock-in arrangements which restrict their sale save in limited circumstances. 423,589 Consideration Shares are locked-in for 3 years post-completion and 942,089 Consideration Shares are locked-in for 4 years post-completion, relating to certain sellers actively involved in the business. All Consideration Shares are subject to orderly market arrangements for a further 12 months after the above initial lock-in periods have expired

 

The Company issued 174,250 ordinary shares on 29 April 2021, 27,302 ordinary shares on 30 July 2021, 159,963 ordinary shares on 29 October 2021 and 102,709 ordinary shares on 31 January 2022 to certain new and existing agents following them having earlier signed new long-term listing agreements to advertise all of their UK residential sales and letting properties on OnTheMarket.com. These shares were granted for cash at nominal value and for additional non-cash consideration. The shares are accounted for as set out in note 2.9.

 

The Company issued shares following the exercise of options by employees as follows during the year:


Shares



1 March 2021

38,180

30 March 2021

42,423

29 April 2021

1,939

20 July 2021

36,363

29 October 2021

60,000

12 November 2021

9,091

14 December 2021

1,212

26 January 2022

85,000


_______


274,208


 

 

  Share option scheme

At the year end, there were a total of 8,571,573 (2021: 7,694,130) share options under the Company's share option plans (note 18), which on exercise can be settled either by the issue of ordinary shares or by market purchases of existing shares. During the year to 31 January 2022, no options were settled through market purchases by the Employee Benefit Trust (2021: 90,736 options).

 

20.  Controlling parties

 

The Directors do not consider there to be a single immediate or ultimate controlling party (2021: none).

 

21.  Reserves reclassifications

 

Following the receipt of legal advice during a capital reduction process (see note 22), some opening adjustments have been made to the reserves of the Group and Company. These adjustments resulted in no material impact on prior year reported results or net assets.

 

Agent share issues

 

In prior years, upon the issue of shares to agents as soon as practicable following contract commencement in return for the payment of nominal value in cash only (see note 2.9 for further details), the share premium account was credited with the excess of the share value over nominal based on the market share price at the date of issue through the transfer of the relevant amount of the balance initially recorded in other reserves and, if appropriate, an additional credit to reflect any increase in share price at issue compared with contract commencement. In these circumstances, the prepayment initially created was also increased by the amount of the additional credit.

 

This policy has been amended in line with the advice received and as set out in note 2.9. As the shares are issued in return for the payment in cash of nominal value only, no credit to share premium occurs. A prepayment and a credit to other reserves, based upon the share price at contract commencement, are created. Opening adjustments have been which give rise to a transfer from share premium to other reserves to reflect this revised treatment.

 

Merger reserve

 

The amount of £(71)k shown in prior years as a merger reserve in the Group accounts has been transferred to other reserves as it relates to the acquisition of Agents' Mutual by the Company but is not deemed to meet the legal definition of arising upon the assumption of equity control by the Company, which is necessary for it to be treated as a merger reserve, as Agents' Mutual is a company limited by guarantee, not share capital.

 

Other adjustments

 

In the current year, these financial statements reflect a credit to the Group merger reserve arising from the acquisition of Glanty. In the Group's unaudited interim results this was shown as a credit to the share premium account.

 

22.  Post balance sheet events

 

Capital restructuring

A General meeting was held on the 26 May 2022 at which shareholder approval for a proposed cancellation of capital was received. Application has been made to the Courts and, if approved, this will create additional distributable reserves of £44m within the Company. These additional distributable reserves would provide the Company with greater flexibility to pay dividends to shareholders and/or introduce a share buyback programme, should the Board consider it appropriate in the future. The expected date that the cancellation becomes effective is on 7 July 2022.

 

Employee share scheme

On 3 February 2022 Clive Beattie, Chief Financial Officer, sold 85,000 shares at 100p per Ordinary Share to meet personal financial obligations, which included personal taxes arising on the exercise of options.

 

On 9 May 2022 Clive Beattie, Chief Financial Officer, exercised options over 16,515 shares which were sold at 70p per Ordinary Share on 10 May 2022 to meet personal financial obligations, which included personal taxes arising on the exercise of the options.

 

Share issues

On 21 April 2022 250,000 ordinary shares of 0.2 pence each were admitted to the AIM market of the London Stock Exchange and issued to the Company's Employee Benefit Trust to be held to satisfy future exercises of options under employee share schemes. 9 admitted but unissued shares were cancelled on the same date.

 

On 29 April 2022 154,129 ordinary shares of 0.2 pence each were admitted to the AIM market of the London Stock Exchange and issued to certain agents following them having earlier signed new long-term listing agreements in accordance with the strategy set out in the admission document published on 26 January 2018.

 

There have been no other post balance sheet events.

 

ENDS

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