Key Traffic Info for Q2

e-district.net PLC
17 July 2000

       

               E-DISTRICT.NET PLC
                               
  KEY TRAFFIC INFORMATION FOR THE 3 MONTHS ENDED 30 JUNE 2000
                             (Q2)

e-district.net  plc ('e-district'), the AIM-quoted  owner  and
developer of LeisureDistrict.net, a leading interactive family
entertainment and community channel, announces its key traffic
statistics for the second quarter ended 30 June 2000.

                                             Average   Annua-
                                                com-    lised
                                     Actual    pound     com-
                                     growth  monthly    pound
                                       rate   growth   growth
                                     over 3    for 3    for 3
                                     months   months   months
                      June     June      to       to       to
                      1999     2000 30.6.00  30.6.00  30.6.00
                                                          

Q2 : 2000
Total registered       1.12m  2.10m  16.32%    5.17%   83.09%
users        (note 1)
Active users (note 2)   0.5m   1.3m  17.68%    5.58%   91.76%
Total page             
impressions            68.7m 163.2m  34.48%   10.38%  227.08%                  
 
Geographic analysis :                         
             -  USA    58.3%  63.6%              
             -  UK     27.8%  26.3%
             -  other  13.8%  10.1%
Gender analysis                          
Male                   n/a    53.4%                    
Female                 n/a    46.6%         


Commentary

- Traffic  growth,  in terms of total page impressions,  has
  accelerated  significantly in the second  quarter  to  
  10.4% monthly compound (quarter to March 2000: 6.3%), 
  demonstratingimproved  'stickiness'.

- With 2.1 million registered users (March 2000: 1.8 million),
  e-district's  LeisureDistrict.net remains one  of  the  most
  heavily  accessed UK-based interactive family  entertainment
  and community channels.

- 'Churn' rate remains negligible.  Attrition (as measured  by
  the  removal  of  registered users  who  have  not  accessed
  LeisureDistrict for more than four months) continues  to  be
  extremely  low  at  less  than  0.2%  per  month  of   total
  registered users.

- Gender analysis data is not available for 1999.

Steve Laitman, Chief Executive commented :
'We  are  thrilled to report fantastic growth figures for  the
second quarter of 2000 with total page impressions 138%  above
those  at  this  time last year. This quarter has  again  seen
agreements with some major internet players such as  Freeserve
Plc,  Telewest  Communications Plc, Engage Inc.  and  Liberate
Technologies among others. The growing demand for e-district's
interactive   community  channel  and   the   development   of
advertising and e-commerce partnerships are beyond those  that
even we had envisaged at this stage.

There  is clearly huge further potential within these  areas
and  the  increased  awareness  and  audience  reach  that  e-
district's  entertainment channel is achieving  through  these
alliances is incredibly encouraging.'
                                                              
Notes

1              Registered  users : Those who,  having  entered
               basic registration data and obtained a user  ID
               and  password,  have  accessed  LeisureDistrict
               within the previous four months.

2              Active  users  :  Registered  users  who   have
               accessed  LeisureDistrict within  the  previous
               month.


About e-district

e-district is quoted on the Alternative Investment Market.  e-
district  is  the  owner and developer of the  LeisureDistrict
global  interactive entertainment network,  a  family  leisure
environment  capable  of  being  delivered  through   multiple
platforms including the internet and  interactive TV.

Distribution agreements have been signed with Cable & Wireless
Communications plc, Telewest Communication plc  and  Freeserve
plc in the UK and Worldgate Communications Inc. in the USA.  e-
district  also  has  arrangements  with  a  number  of   other
strategic  partners including WH Smiths Online, Expedia  Inc.,
Remarq Inc. and Unity Pictures.

LeisureDistrict    is    accessible     via     PC     through
www.LeisureDistrict.net.  More information  on  e-district.net
plc  is  available  through the company's web  site  (  www.e-
district.net).



For further information, please contact :

e-district  - Frank Lewis, Chairman             0208 515 2800
              Steve Laitman, Chief Executive 
                     

Buchanan Communications - Suzanne Dunne         020-7 466-5000