Trading Update

Holidaybreak PLC 19 April 2004 For Immediate Release 19 April 2004 Holidaybreak plc TRADING UPDATE Holidaybreak plc, the UK's leading operator of specialist holidays, today issues the following update on trading. Since the start of the New Year, each of our three divisions has achieved healthy levels of growth in comparison to the equivalent period last year. The Hotel Breaks division has continued its exceptional performance with cumulative sales in the current financial year now 38% ahead of like for like sales in 2003. Adventure Holidays are now 17% up for the same period. In both divisions we have also seen margin improvement. From January 2004, sales for Camping have been 15% up on 2003 comparatives and, from the beginning of March, 32% higher, with an increase in UK market share. The cumulative position is now 8% below the equivalent figure in 2003 compared to 12% down at the time of our AGM in February. In our AGM statement we reported that, although we had seen some recovery from the weak sales figures for Camping during the pre-Christmas campaign, the business still faced a major task over the remainder of the campaign. In the light of sales to date, and, whilst we anticipate that sales will continue to run ahead of last year on a week to week basis, we do not now expect that the rate of increase will be sufficient to achieve the profit levels previously anticipated for this division. Consumers are making later and later decisions regarding their holiday bookings and all potential sales are being, and will be, vigorously pursued. At the same time we are reviewing all costs and some savings will be realised. Our Hotel Breaks and Adventure divisions have made considerable progress in the current financial year but, because of the shortfall in Camping, the Board now anticipates an outcome for the Group for the full year which will be materially below its previous expectations. However, this outcome remains sensitive to the high operational gearing within Camping. The Board maintains a positive view of prospects for the Holidaybreak Group. Both our Hotel Breaks and Adventure businesses are well placed to profit from the rapidly changing holiday market environment and all our businesses enjoy net margins which are higher than the travel sector norm. Returns on capital investment are attractive and the Group is highly cash generative, enabling us to continue paying a healthy dividend to our shareholders. Richard Atkinson, Chief Executive of Holidaybreak commented: "Whilst we had hoped to achieve a more satisfactory result for Camping in the current year than now seems likely, the Board had already recognised the need for a thorough review of this part of the Group's business. This has been led by the new divisional managing director, Matthew Cheetham, who was appointed on 26th January 2004. An internal reorganisation has already been instigated which will result in both cost savings and an organisational structure which is appropriate for the challenges ahead. Capacity levels have proved too high this year, exacerbated by regional imbalances, and this will be addressed for 2005. As a consequence, we anticipate a substantial reorientation of our camp-site programme and a much reduced capital expenditure requirement in 2005. "On the demand side, the rapid development of the internet has provided opportunity for many travel businesses. The Camping division's internet capability is well advanced and we will be devoting even greater resource and management focus to e-commerce development. Other key trends within the sector have been the increase in no frills, scheduled flying and consumers taking more frequent shorter holiday breaks. These offer scope for further product development and adaptation in response to evolving consumer requirements. "Whilst the Camping division has experienced a setback, both Hotel Breaks and Adventure are strong and growing businesses, are having an excellent year and will achieve significant profits growth in the year to 30th September 2004. The fundamental strengths of all three businesses underpin the Board's confidence in the prospects for the Holidaybreak Group as a whole." For further information, please contact: Richard Atkinson, CEO Bob Baddeley, FD Holidaybreak 01606 787102 Isabel Podda Buchanan Communications 020 7466 5000 This information is provided by RNS The company news service from the London Stock Exchange
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