Organizational Change

Bellsouth Corp 27 November 2001 News Release For Immediate Release November 27, 2001 For More Information Contact: Peg Bernhardt (404) 249-3195 or Jeff Battcher (404) 713-0274 BellSouth to consolidate domestic operations under Vice Chairman Gary Forsee Jere Drummond, Charlie Coe to retire Nov. 27, 2001, Atlanta -BellSouth announced today a new organizational structure that consolidates its domestic operations under the leadership of Vice Chairman Gary Forsee. The new structure will better align the company to take advantage of critical revenue-producing opportunities in this increasingly competitive marketplace. The Domestic Operations organization combines all of BellSouth's operations that focus directly on meeting the total telecommunications demands of the company's domestic retail and wholesale customers. 'These changes are designed to strengthen our growth strategies in domestic voice and data,' said BellSouth Chairman and CEO Duane Ackerman. 'Bringing together our domestic operations will further sharpen our focus and enable us to be the leader in providing the next generation of telecommunications products and services to our customers. 'Gary's extensive industry experience and expertise will be invaluable as we turn our tradition of service excellence to the pursuit of new opportunities in the delivery of broadband and long distance services,' said Ackerman. Forsee currently serves as vice chairman of BellSouth and president of BellSouth International. In addition to his new role, Forsee will continue to serve on the board of directors of Cingular Wireless, where he currently serves as chairman. Also today, Jere Drummond, vice chairman, and Charlie Coe, president-Network Services, announced that they will retire from the company, effective Dec. 31. Ralph de la Vega, currently president-Broadband and Internet Services, will become president-BellSouth Latin America operations, and will report to Ackerman. Keith Cowan, BellSouth's chief planning and development officer, will assume additional responsibilities for BellSouth's European operations and will continue reporting to Ackerman. 'Ralph's strategic focus and managerial skills will be tremendous assets as we continue to realize the growth potential in Latin America,' said Ackerman. 'And Keith's understanding and involvement in building our European operations will allow us to maximize the value of our investments there.' Richard Burns, currently network vice president for Georgia operations, has been elected an officer of the company and will replace de la Vega as president-Broadband and Internet Services. The new structure and related officer changes become effective Jan. 1, 2002. Drummond, Coe retirements Drummond, who began his telecommunications career in 1962, has served BellSouth in numerous capacities. He served three years as president and CEO of BellSouth Telecommunications (BST) before being promoted to president and CEO of BellSouth Communications Group in 1998. He has been vice chairman since Jan. 1, 2000, directing the corporation's public relations, advertising, external affairs and regulatory activities, and leading BellSouth's continued efforts to enter long distance. Coe began his BellSouth career in 1986 when he was named president of BellSouth International. He became group president-Customer Operations for BST in 1995, where he was responsible for sales, marketing and customer service. He was promoted to president of BST in 1998, and has headed BellSouth's Network Services operations, including Interconnection Services and the deployment of Broadband and Internet services, since Jan. 1, 2000. 'BellSouth stands at the threshold of a robust future because of the leadership we have had,' said Ackerman. 'Jere has played a tremendous role in shaping BellSouth into the competitive company we are today. As vice chairman, he has led our push to obtain long distance relief at the local and federal levels, a push that has culminated in the strong filings for Georgia and Louisiana now being considered by the FCC. Along the way, he has worked unselfishly to make our communities better places in which to work and live. 'Likewise, Charlie has been an invaluable contributor to our success both locally and internationally,' Ackerman continued. 'Under his direction as head of Network Services, we've transformed our networks from analog voice to digital data and become a communications company ready to seize the opportunities of the digital world.' Domestic Operations structure The new domestic operation will include Customer Markets, Network Services, Regulatory and External Affairs, and BellSouth's Advertising and Publishing Group. Reporting to Forsee will be Margaret Greene, president-Regulatory and External Affairs, Rod Odom, president-Network Operations, Dick Anderson, president-Customer Markets, and Elmer Smith, president-Advertising and Publishing. 'This is a strong team of leaders with a proven track record for success,' said Forsee. 'Working together, this new structure will only strengthen our efforts to further develop and leverage revenue-producing opportunities throughout our domestic organization.' In addition to Forsee, Cowan and de la Vega, reporting to Ackerman will be Ron Dykes, chief financial officer; Fran Dramis, chief information & e-commerce officer; Charles Morgan, general counsel; Becky Dunn, senior vice president- corporate compliance and corporate secretary; Dick Sibbernsen, vice president- human resources; Ron Frieson, vice president and chief diversity officer; and William Pate, vice president-advertising and public relations. Latin American Operations Effective January 1, 2002, the following BellSouth officers will assume new titles that reflect expanded responsibilities: Paulino Barros, chief planning and operations officer, will become regional vice president-Latin America. Mauricio Wior, executive vice president and chief operating officer-Southern Cone, Latin America, will also become regional vice president-Latin America and will assume responsibility for the company's Venezuelan operations. Alberto Gonzalez-Pita, vice president and group counsel, will become vice president-International Legal and Regulatory. Mark Droege, vice president and chief financial officer-Latin America operations, will also assume responsibility for Latin American Supply Chain Management and Audit. About BellSouth Corporation BellSouth Corporation is a Fortune 100 communications services company headquartered in Atlanta, GA, serving more than 46 million customers in the United States and 15 other countries. Consistently recognized for customer satisfaction, BellSouth provides a full array of broadband data and e-commerce solutions to business customers, including Web hosting and other Internet services. In the residential market, BellSouth offers DSL high-speed Internet access, advanced voice features and other services. BellSouth also provides online and directory advertising services, including BellSouth(R) Real PagesSM.com. BellSouth owns 40 percent of Cingular Wireless, the nation's second largest wireless company, which provides innovative wireless data and voice services. £££
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