Trading Statement

St Ives plc - Trading Update In the Interim Statement released in April, we said that most of the Group's markets continued to experience over-capacity and fierce price competition. This has particularly been the case in the direct mail market and in longer-run magazine and commercial markets on both sides of the Atlantic especially for more commoditised products. Since that time there has been no sign of improvement in any of our markets. Recently, demand for direct mail and commercial web offset products, for which visibility is always limited, has weakened further and as a result our businesses supplying these markets in the UK and USA are now performing below earlier expectations. We have maintained our share of the market for company annual reports, but low levels of activity and pricing in the market for corporate financial print continue. The performance of the other parts of our business overall is in line with expectations, although everywhere we face rising energy costs. Our book and point-of-sale businesses continue to do well. In April we launched St Ives Group Sales, a new facility enabling customers to access all the Group's capabilities through a single portal, fully supported by on-line systems for the management of workflow, pre-press, artwork creation and archiving, order processing and inventory control. The early results are encouraging and we have won substantial new business, much of it on term agreements, which will not come through until the next financial year. As a result of these factors taken together, we now expect the Group's profit before taxation for the year ending 28 July 2006 (on a "normalised basis" before restructuring costs and provision releases) to be approximately 15 per cent lower than the market currently expects. A credit in respect of restructuring costs and provision releases of £1.0 to £ 1.5 million will be recognised in respect of profit on disposal of surplus assets and the release of provisions no longer required on previous business consolidations. The credit is net of further restructuring costs, the benefits of which will accrue in the new financial year. The Group has a robust balance sheet and continues to generate strong cashflow. Net debt at the year end is likely to be lower than previously expected at around £25 million. Capital expenditure for the current year will be around £ 40 million. As previously indicated future capital expenditure is expected to revert to more normal levels. Press enquiries: St Ives plc 020 7928 8844 Miles Emley Chairman Brian Edwards Managing Director Ray Morley Finance Director 14 June 2006

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