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Tuesday 21 February, 2012

Pilat Media Global

BBC World Service Adopts Pilat Media's IBMS

RNS Number : 7660X
Pilat Media Global PLC
21 February 2012




Press Release

21 February 2012



Pilat Media Global plc



("Pilat Media" or the "Company")


BBC World Service Adopts Pilat Media's IBMS Distribution Module to Manage Complex Program Delivery


Bandwidth Management, Workflow Automation and Web-Integration Improve Efficiency
for World Service's Global Distribution Network Serving 2,500 Outlets


Pilat Media Global plc [AIM: PGB], a leading supplier of business management software to the media industry, today announced that BBC World Service has implemented a new Distribution Management Module for its installation of the Pilat Media Integrated Broadcast Management System (IBMS). In operation since November 2011, the new module enables the scheduling and distribution of radio programs to be performed more efficiently over the network's multiple delivery platforms.


BBC World Service serves approximately 1,500 outlets carrying 250 distributed streams, each derived from 45 individual program streams each the equivalent of a distinct radio station. In 2005, BBC World Service chose IBMS to manage the complex task of scheduling the multiple individual program streams, taking into account such factors as shared content, variations according to regional factors, time zone differences, and delivery methods.


The latest phase of BBC World Service's IBMS installation, the Distribution Management module adds highly sophisticated bandwidth management capabilities for the efficient use of the World Service distribution network. Distribution management becomes particularly crucial when late changes need to be made to a schedule and planners need to understand and control how the signal is routed from studio to listener, seeing the effect any change may have on other programming sharing the available bandwidth. The IBMS Distribution Management module also provides the means to understand the effect of introducing new programming content and extending or reducing coverage in a rapid manner to cater for events - either planned or unplanned - that require a realignment of distribution. For example, the African Cup of Nations, for which the BBC has broadcast rights in Africa, requires the ability to plan complex variations to the normal schedule in advance and allow windows for last-minute changes.


"For several years, IBMS has been a fundamental part of our operation. The scheduling system plays an essential role in the World Service's ability to manage a very large programming matrix with limited scheduling staff resources," said Nigel Fry, Head of Distribution BBC Global News. "And now, with the implementation of the Distribution Module, we are gaining a better understanding of how our programming can be more efficiently extended to all distribution outlets."


Integration with the IBMS content scheduling system provides an instant display of how any scheduled programme will be distributed over the various switched streams. Operation is facilitated with an easy to understand graphical view of the schedules, colour-coded by language service with a representation of bandwidth use in graph form, and warnings if available bandwidth is about to be exceeded. The module allows planners to run what-if scenarios for schedule alterations and features data interfaces to several external World Service resources, including the satellite distribution system and the shortwave planning system.


 IBMS feeds information from the Distribution Module to the BBC World Service website's listings pages so that listeners can understand what they can hear and when, and on what platforms and frequencies. The IBMS system also provides the programme synopsis to the listings pages.


"Since its inception in 1932, BBC World Service has been one of the great pillars of the global broadcasting landscape. Our ongoing partnership with BBC World Service is a sterling example of IBMS's ability to streamline management of even the most complex media operations, and a powerful testament to our two organizations working together to bring our customers the best possible broadcast experience," said Avi Engel, CEO of Pilat Media."




For further information:

Pilat Media Global plc

Avi Engel, Chief Executive Officer

Martin Blair, Chief Financial Officer

Tel: +44 (0) 20 8782 0700

Shore Capital

Dru Danford / Stephane Auton

Tel: +44 (0) 20 7408 4090


Media enquiries:

Abchurch Communications

Henry Harrison-Topham / Jamie Hooper

Tel: +44 (0) 20 7398 7719


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